Senior Marketing Manager

The Ivy Collection; Greater London; On-site; GBP 100,000 - 125,000; Full time

Job summary

A renowned restaurant group in Greater London is looking for a Senior Marketing Manager to develop and execute comprehensive marketing strategies. This role will lead integrated campaigns across various channels, manage agency relationships, and track performance against key metrics. Ideal candidates will have strong experience in hospitality or premium brands and excellent project management skills. Benefits include discounts at restaurants, competitive pay, and career development opportunities.

Benefits

50% discount for you and up to 3 friends

30% discount in the wider group restaurants

Career Development and Training, including Apprenticeships

Extra holiday allowance for length of service

Qualifications

• Experience managing agencies and multiple stakeholders at a senior level.
• Commercially minded with the ability to translate insight into measurable results.
• Ability to balance strategic thinking and hands-on delivery.

Responsibilities

• Develop and deliver the annual marketing strategy aligned to brand and commercial objectives.
• Lead integrated campaigns across digital, CRM, social, PR, and partnerships.
• Track performance against KPIs, providing clear reporting to leadership.

Skills

Proven senior marketing experience within hospitality, luxury retail or a premium consumer brand

Strong track record of delivering integrated, multi-channel campaigns at scale

Deep understanding of brand management, customer insight and CRM

Excellent project management skills

Confident communicator with strong presentation and influencing skills

Job description

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

The Ivy Collection is a group of 62 restaurants across the UK and Ireland, including Ivy Brasseries, Ivy Asia, Harry's Restaurants, Brasserie of Light and the original Ivy West Street (established in 1917).

Our iconic restaurants are celebrated for exceptional food, outstanding service, and unforgettable moments.

We have an excellent opportunity for a Senior Marketing Manager to join the team as the Ivy brand continues to grow.

KEY RESPONSIBILITIES

• Develop and deliver the annual marketing strategy aligned to brand, commercial and guest objectives.
• Lead integrated campaigns across digital, CRM, social, PR, partnerships and on-property activations.
• Own campaign planning from insight and briefing through execution, measurement and optimisation.
• Manage and grow the brand calendar, ensuring consistency of tone, visual identity and storytelling.
• Partner with Operations to support restaurant openings, refurbishments and local marketing initiatives.
• Oversee CRM and loyalty activity, driving data‑led acquisition, retention and frequency.
• Collaborate with Digital and Performance teams to maximise paid media effectiveness and ROI.
• Lead agency relationships (creative, media, PR), ensuring high standards, pace and value.
• Track performance against KPIs, providing clear reporting and actionable insights to leadership.
• Manage budgets effectively, ensuring spend delivers against objectives.
• Mentor and develop marketing team members, fostering a collaborative, high‑performance culture.

Skills & Experience

• Proven senior marketing experience within hospitality, luxury retail or a premium consumer brand.
• Strong track record of delivering integrated, multi-channel campaigns at scale.
• Deep understanding of brand management, customer insight and CRM.
• Commercially minded with the ability to translate insight into measurable results.
• Experience managing agencies and multiple stakeholders at a senior level.
• Excellent project management skills with the ability to balance strategic thinking and hands‑on delivery.
• Confident communicator with strong presentation and influencing skills.

Benefits & rewards:

• 50% discount for you and up to 3 friends when you dine in our restaurants.
• 30% discount in the wider group restaurants.
• Competitive Industry pay
• Celebrate career anniversaries, with a gift voucher to dine in our restaurants.
• Career Development and Training, including Apprenticeships.
• Extra holiday allowance for length of service, up to 5 extra days after 5 years.
• Access to discounts on 100s of retailers, health, entertainment, travel & more.

Location:

Office‑based in Fitzrovia with occasional restaurant visits

About us:

Our shared CARING values help create an environment where we are happy, and engaged and we care for ourselves, our colleagues, our guests, and we celebrate our individualities and differences.