Senior Marketing Intelligence Director

Fuse; Greater London; Hybrid; GBP 90,000 - 120,000; Full time

Job summary

A leading media group in Greater London seeks a Senior Director to oversee data operations and reporting for a key global client. This strategic role requires proven experience in running data operations, with a strong emphasis on analytical and project management skills. The successful candidate will lead a team, engage with clients, and ensure adherence to data reporting best practices. Flexible hybrid working arrangements are available, with a collaborative and inclusive culture promoted throughout the organization.

Benefits

Flexible working hours

Hybrid work model

Qualifications

• Minimum 5 years of experience in data operations or business intelligence.
• Strong functional understanding of data and data infrastructure is essential.
• Experience in marketing communication companies is highly desirable.

Responsibilities

• Lead data operations and reporting workstreams for a Tier 1 global client.
• Act as a thought leader in client engagements and team alignment.
• Support in establishing standards for data operations and reporting.

Skills

Data operations expertise

Analytical skills

Strong communication

Project management

Attention to detail

Tools

MS Excel

PowerBI

MCI (Datorama)

Job description

Overview

London

ROLE SUMMARY:

We are looking for a Senior Director who will support a Data Partner with all data operations and reporting workstreams for one of Omnicom’s global clients.

You are passionate about telling stories through creative representation of data. You have very good grasp of collecting, processing, and analyzing large scale media data. You understand data infrastructure and data operations and know the challenges of building enterprise scale performance reporting. You want to work in regional and global roles with the opportunity to drive best practices and innovation across agencies and teams around clever use of data in marketing.

Responsibilities

• Lead and own all data operations and reporting workstreams globally for a Tier 1 global Omnicom client.
• Act as a senior stakeholder and thought leader in client engagements and internal team alignment. You will engage in client conversations, and help with successful scoping, execution, and delivery of the projects
• Oversee strategic partnership with the MI & local market teams to ensure all projects conform to the Taxonomy, naming conventions and governance best practices set by the global performance reporting team and to ensure seamless delivery and continuous improvement of global solutions.
• Design functional solutions of data pipelines, data operations, reporting, and underlying data infrastructure as a part of project scoping
• Support in creating and communicating EMEA standards and best practices for data operations and reporting to drive transformation.
• Work with EMEA country-specific teams to identify their current state of data ops and performance reporting and establish action plans towards a standardized and harmonized way of providing reporting services to Omnicom clients in EMEA
• Have line-management responsibility 2 analyst and 1 senior manager on the account
• Monitor and report on the impact of data operations and reporting initiatives, providing insights to executive leadership and contributing to business growth strategies.

Ideal Candidate

• Minimum 5 year of experience in running a data operations, media operations, reporting, dashboarding, or a related business intelligence practice
• Extensive experience of working in marketing communication companies is highly desirable
• Expert level experience in campaign performance reporting or programmatic performance reporting is highly desirable
• Proven track record of selling packaged reporting solutions by presenting the solution, demonstrating value and articulating competitive advantage over competitors’ solutions
• Strong functional understanding of data and data infrastructure
• Strong coordination and operational skills, strategic thinking and problem solving abilities.
• Ability to coordinate and effectively communicate across a wide range of geographically distributed teams – a master orchestrator
• Strong attention to detail and analytical rigor, with the ability to proactively cross-check data across multiple sources, identify discrepancies, and implement corrective actions to ensure data accuracy and integrity.
• Preferable technical skills in MS excel, PowerBI, MCI (datorama)

Flexible Working

At Omnicom Media Group, we are committed to supporting flexibility for our people while fostering collaboration, innovation, and teamwork. We have a hybrid working model (three days in the office, two working remotely), to ensure that we meet the needs of both our people and our business, balancing the benefits of in-person connections with the flexibility of remote working. Our standard working hours are 9:30 – 17:30, but we offer the ability to flex around core hours of 10:30 – 16:30 to give our people flexibility on how they manage their working day, whether that’s in the office or working remotely. For example, you could start work at 8:30 and finish at 16:30 or start at 10:30 and finish at 18:30.

We encourage open conversations between our people and managers to help navigate high-need periods and individual circumstances. Our goal is to create an environment where people feel genuinely supported to do their best - both in their careers and in their lives outside of work.

Be Your Best

We want everyone to make the most of the opportunity to shine and showcase your talents and we are happy to make adjustments in the recruitment process so you can be your best. Please discuss any specific requirements with your dedicated Talent Team member or if you would feel more comfortable, you can email us confidentially at [e-mail] to let us know how we can support you.

Diversity, Equity & Inclusion at OMG

At OMG, our vision is to be an agency where difference is valued and everyone is able to thrive in a culture of equality, inclusion and belonging. We are committed to providing a truly inclusive environment that reflects today’s society, where everyone is able to bring their true selves to work, and where diverse voices and backgrounds are valued, heard, and well-represented.

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