Senior Market Insights Manager

Experian; City of Westminster; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A global data and technology company seeks a professional to join their Data Quality division. The candidate will perform market analysis, lead competitive intelligence efforts, and synthesize customer feedback to influence product strategies. A Bachelor's degree in Marketing or a related field and relevant experience in B2B technology or SaaS is required. The role offers a great compensation package along with significant benefits, promoting a diverse and inclusive workplace.

Benefits

Discretionary bonus

Pension

Healthcare

25 days annual leave

Volunteering days

Qualifications

• Experience in market research, competitive intelligence or product marketing within a B2B technology or SaaS environment.
• Ability to interpret different data sources and synthesize insights into clear recommendations.
• Proactive, analytical mindset with excellent attention to detail.

Responsibilities

• Perform market and customer analysis to identify opportunities and risks.
• Lead global competitive intelligence and create competitor battlecards.
• Capture and synthesize customer feedback for product strategies.
• Undertake market research projects to support business growth.

Skills

Market research

Competitive intelligence

Product marketing

Storytelling

Data analysis

Education

Bachelor's Degree in Marketing, Business, Analytics or related field

Tools

AI tools

Advanced analytics

Job description

• Department: Marketing and Communications
• Schedule: Full Time

Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realize their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com.

Job Description

Join Experian's Data Quality division as part of our Global Product Marketing team and help shape strategy through market and customer intelligence. You'll deliver actionable insights and expertise on our markets, competitors, analysts, and customers to guide EDQ's product roadmap, propositions, and go-to-market plans.

You’ll collaborate with global and regional stakeholders, of all seniority levels, and communicate the latest insights. This is essential to solidify our understanding of competitors market position, customer needs, and further drive our differentiation.

About the Team:

The Global Product Marketing team is a growth enabler. It champions the voice of the customer and the market internally. The team translates insights into differentiated messaging, GTM strategies, and content. This content drives decision-making, customer adoption, and growth.

Reporting to the Product Marketing Director, you’ll collaborate with Global Product Management, Analyst Relations, Regional Marketing, Sales and Customer Success teams to amplify the voice of the market and our ability to win.

Responsibilities:

Perform deep market, customer, industry analyst and news analysis to identify opportunities, risks and trends.

Lead global competitive intelligence and create impactful competitor battlecards and newsletters for sales enablement.

Capture and synthesise customer feedback, product analytics and win/loss insights to influence product and GTM strategies.

Undertake market research projects and support ad-hoc research requests to drive business growth

Partner with global and regional stakeholders to understand business needs and develop recommendations.

Qualifications

Bachelor's Degree in Marketing, Business, Analytics or related field

Experience in market research, competitive intelligence or product marketing within a B2B technology or SaaS

Experience working with primary and secondary data, applying advanced analytics or AI tools

Exceptional storytelling and able to present to stakeholders of all seniority levels

Interpret different data sources, synthesise qualitative and quantitative insights into clear recommendations

Proactive, analytical, and excellent attention to detail

Additional Information

Internal grade: D

Benefits package includes:

Great compensation package and discretionary bonus

Core benefits include pension, bupa healthcare, sharesave scheme and more

25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what matters; DEI, work/life balance, development, authenticity, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award-winning; World's Best Workplaces™ 2024 (Fortune Top 25), Great Place To Work™ in 24 countries, and Glassdoor Best Places to Work 2024 to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affi­ … Innovation is an important part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.