Senior Content Writer

JR United Kingdom; Glasgow; On-site; GBP 60,000 - 80,000; Full time

Job summary

A global marketing powerhouse is seeking a Senior Content Writer to craft impactful narratives across web, social media, and other channels. The ideal candidate is a natural storyteller with a strong background in SEO and digital marketing and a passion for collaboration and innovation. This role offers a chance to shape the brand's voice and make a significant impact in a fast-paced environment.

Qualifications

• Proven writing experience in an agency or brand.
• Portfolio demonstrating versatility and storytelling.
• Confidence in handling multiple priorities.

Responsibilities

• Create on-brand content across various channels.
• Collaborate with marketing design and strategy teams.
• Stay updated on audience behavior and digital trends.

Skills

Writing chops

Versatility in storytelling

Understanding of SEO

Digital marketing knowledge

B2B experience

Job description

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Our client is on the hunt for a Senior Content Writer who can turn ideas into impact and words into world-class brand experiences. If you're a master of storytelling with a strategic edge and a passion for shaping narratives that move people—this is your stage.

As a key voice behind a global marketing powerhouse, you’ll craft content that cuts through the noise and delivers real brand impact. From thought leadership to social media, from digital campaigns to pitch decks, your words will inform, inspire, and engage audiences around the world.

This is more than just writing. It’s storycraft at scale—where creative meets commercial, and messaging meets meaning.

What You’ll Do:

• Create sharp, on-brand content for a wide range of channels—web, social, video scripts, thought leadership, PR, email, and beyond.
• Collaborate with global marketing, design, and strategy teams to bring campaigns to life.
• Help shape the brand’s voice and tone across every touchpoint.
• Turn complex, technical ideas into powerful, accessible stories.
• Partner with senior leaders to deliver standout thought leadership.
• Stay plugged into audience behavior, digital trends, and competitor activity to keep content fresh and future-focused.

What You Bring:

• Proven writing chops in a fast-paced agency or brand environment.
• A portfolio that shows off your versatility, voice, and storytelling strength.
• Deep understanding of SEO, digital marketing, and content strategy.
• B2B experience (especially in marketing, creative services, or advertising).
• Confidence working with stakeholders, style guides, and multiple priorities—without breaking a sweat.

Who You Are:

• A natural storyteller with a sharp editorial eye.
• Strategic and imaginative—you see both the big picture and the tiny details.
• Collaborative, curious, and always pushing for better.
• Passionate about brand, creativity, and innovation.