Senior Business Development Representative (BDR)

The Wave; City Of London; On-site; GBP 35,000 - 50,000; Full time

Job summary

A growing software company in the City of London is seeking a motivated Business Development Representative (BDR) to drive pipeline growth across the UK&I and Nordic regions. This role involves engaging with enterprise prospects through outreach channels, communicating value propositions, and supporting sales teams. Ideal candidates will have proven SaaS sales experience, strong communication skills, and the ability to thrive in a fast-paced environment. This position offers ongoing training and career development opportunities in a dynamic and supportive workplace.

Qualifications

• Proven experience in SaaS sales or business development.
• Strong communication, presentation, and interpersonal skills.
• Ability to adapt quickly in a fast-paced, evolving environment.

Responsibilities

• Engage potential customers through outbound outreach.
• Clearly communicate our value proposition to specific buyer personas.
• Collaborate with Marketing to optimise lead follow-up.
• Maintain accurate activity records in Salesforce.
• Develop strong platform knowledge to deliver demos.

Skills

SaaS sales experience

Communication skills

Organisational skills

Presentation skills

Self-motivation

Results-driven

Time-management

Adaptability

Education

Degree or equivalent experience

Tools

Salesforce

CRM tools

Job description

Overview

We're looking for a high-energy, motivated Business Development Representative (BDR) to join a rapidly growing enterprise sales organisation. In this role, you'll partner closely with Sales Leadership and the Enterprise Account Executives to drive pipeline growth across the UK&I and Nordic regions. The BDR team forms the engine of the ambitious revenue strategy. You'll connect senior enterprise prospects with the sales teams, using a range of outreach channels to spark new conversations and position the platform to key decision-makers. As you grow, you'll gain opportunities to conduct presentations, support product demos, and deepen your enterprise sales expertise. They offer a dynamic, supportive environment that prioritizes ongoing training, career development, and access to leading sales technology. This is an outstanding opportunity to build a career in enterprise software sales while learning world-class prospecting and qualification methodologies.

Responsibilities

• Engage potential customers through outbound phone, email, and social outreach to generate qualified opportunities for the Enterprise Sales team
• Clearly communicate our value proposition to specific buyer personas, driving interest and securing initial discovery meetings
• Support event-driven pipeline by driving attendance, coordinating on-site meetings, and following up on inbound engagement
• Collaborate with Marketing to optimise lead follow-up, content-driven outreach, and campaign execution
• Research and enrich target accounts using social networks, internal databases, and leading sales tools
• Maintain accurate activity records and pipeline visibility in Salesforce
• Consistently meet and exceed weekly and monthly targets
• Share best practices within the team and contribute to a culture of continuous improvement
• Develop strong platform knowledge to deliver introductory demos and connect product capabilities to business outcomes
• Build foundational understanding of adjacent technologies (AI, BI, data) and relevant market trends
• Partner cross-functionally with Sales, Marketing, and Operations to refine qualification processes and enhance pipeline generation

Qualifications

• Proven experience in SaaS sales or business development
• Exposure to technologies such as Data, AI, or Business Intelligence is a strong advantage
• Experience with Salesforce or similar CRM platforms
• Strong communication, presentation, and interpersonal skills
• Highly organised, self-motivated, and results-driven
• Ability to adapt quickly in a fast-paced, evolving environment
• Curiosity and eagerness to learn new tools, industries, and concepts
• Effective time-management and prioritisation skills
• Success working in a target-driven environment
• Degree or equivalent experience
• Fluent English required