Reservation Account Manager

WPP Media; Greater London; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading media agency in Greater London is seeking a Reservation Account Manager to oversee multiple display campaigns. The role involves managing day-to-day operations, developing strategies, and ensuring successful executions. Candidates should have proven experience in media planning, strong communication skills, and the ability to lead teams. This position offers a competitive benefits package including health insurance and paid time off in a hybrid work environment.

Benefits

Competitive medical insurance

Group retirement plans

Paid time off

Mental health awareness days

Qualifications

• Proven experience in a media agency across display disciplines.
• Experience in managing client relationships.
• Strong commercial acumen.

Responsibilities

• Manage multiple display campaigns from planning to execution.
• Develop channel strategies and present to clients.
• Establish relationships with media owners and clients.

Skills

Media planning fundamentals

Communication skills

Client engagement

Campaign management

Coaching junior team members

Tools

Proprietary media tools

Industry analysis tools (Pamco, Rajar)

Job description

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

About Essence Mediacom: A Leading WPP Media Brand

Essence Mediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.

Role Summary and Impact

Reservation, Account Manager

Skills and Experience

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Job Purpose

The Reservation Account Manager role is a key role within the display team taking responsibility for the day-to-day planning and buying across all campaigns for each of the designated clients.

Display at Essence Mediacom comprises of publishing, audio, and all forms of IO based digital display buys. This will also encompass partnership-based activity. You will work closely with the Director and Associate Directors of the team, Heads of Reservation and Planning to ensure that both the planning and buying of the campaigns are delivered to the incredibly high standard required by the agency and client.

You will have day-to-day responsibility for the in-channel plans and execution of Display, Print and Audio (Digital & Linear) campaigns. This role is designed to support across multiple accounts as required.

You are then expected to follow direction to deliver the plan in a way that is commercially fit for purpose and delivers the incredibly competitive pricing and qualitative guarantees that we have made as part of our re-pitch at the start of 2020.

The successful candidate must have experience for this type of responsibility on a blue-chip client. You will have input in overseeing junior members of the team and contribute to their individual development and ensuring that their output is of a high quality.

The role will involve a large degree of client contact and the successful candidate must be confident and professional in holding face to face client meetings and presentations.

What we need from you

• Focus on managing multiple campaigns, from planning, briefing media owners, to campaign set up, reporting and optimisation across all display channels (Predominant focus on publishing, audio, digital display and partnerships)
• Develop and deliver clearly thought out channel strategies that assist the overall media strategy. This includes confidently presenting your work to clients, both in documented and verbal form
• Establish strong working relationships with key internal teams as well as media owners and clients
• Responsibility for booking and invoice management
• Contribute to team knowledge sharing and implement best practices
• Utilise proprietary and industry tools to evolve the campaigns
• Work with our Investment and Commercial leads to understand and deliver client pricing and value guarantees
• Develop a strong understanding of the various media owner offerings in this space
• Understand Display channels measurement - Pamco, Rajar, Midas etc
• Have a full understanding of the wider Telco competitive set
• Understand how Display works in conjunction with other media channels (predominantly programmatic)
• Coaching and knowledge development of junior members on the team
• Provide timely and actionable feedback to any direct reports to aid in their development, improvement, and progress
• Strong and effective communication; ability to establish and maintain effective relationships both internally and externally
• Understand when & how to elevate issues to senior management
• Provide awareness and recognition for jobs well done
• Working with other Managers to thoughtfully craft professional development plans for your junior team members

A little bit about you…

• Proven experience at a media agency working across at least one of the display disciplines
• Proven management experience of another team member
• Commercial acumen
• Ability to deal with clients
• Excellent knowledge of media planning fundamentals e.g. reach, frequency, channels, formats, etc.
• Experience of managing media owner relationships

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we’re together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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