PPC Specialist

The Big Phone Store; Wolverhampton; On-site; GBP 30,000 - 40,000; Full time

Job summary

A leading refurbished tech retailer in the UK is seeking a Digital Marketing Specialist to manage and optimize PPC campaigns. The role involves analyzing performance metrics, running A/B tests, and collaborating with marketing teams. Ideal candidates should possess strong analytical skills, experience in PPC management, and a willingness to experiment. The position offers autonomy and opportunities for growth in a fast-paced environment, with various benefits, including paid holidays and team socials.

Benefits

Up to 28 days paid holiday

Birthday off after year 2

Extra day of annual leave every year from year 2

Free onsite parking

Private pension scheme

Salary sacrifice schemes

Staff discounts on tech

Team socials and days out

Equal opportunities employer

Sustainable industry

Qualifications

• Strong analytical and problem-solving skills.
• Confident in using Excel or Google Sheets for analysis.
• Experience managing PPC campaigns.

Responsibilities

• Manage and optimize PPC campaigns across various platforms.
• Analyze performance data for trends and insights.
• Run A/B tests to improve CTR and ROI.

Skills

Analytical mindset

Data analysis (Excel/Google Sheets)

PPC campaign management

Clear communication

Detail-oriented

Experimental mindset

Job description

You'll lead the optimisation and growth of our paid media campaigns, using data, logic, and a bit of experimentation to make every penny of ad spend count. You'll dig into performance metrics, spot patterns, and work closely with our marketing and eCommerce teams to bring ideas to life. This isn't a routine, checkbox kind of role - it's for thinkers. We're not after someone who just pushes buttons - we're looking for someone who thinks, tests, and challenges ideas. You'll have the freedom to experiment and make real impact in a fast-moving, supportive environment. What You’ll Be Doing

What You’ll Be Doing

• Managing and optimising PPC campaigns across Google, Bing, Meta, and other channels.
• Analysing performance data and identifying trends, insights, and opportunities.
• Running A/B tests to improve CTR, conversion, and ROI.
• Conducting keyword and audience research to expand reach.
• Building reports and dashboards using Excel or Google Sheets.
• Collaborating with other teams to align campaigns with wider business goals.
• Testing new platforms, strategies, and creative ideas.

You don't need to be perfect - nobody is. If you love solving problems, learning new things, and taking pride in your results, we want to meet you.

We don't expect a perfect match. Maybe you tick every box - maybe just one. What matters most is curiosity, confidence, and a drive to learn.

What We’re Looking For

• Strong analytical and problem-solving mindset.
• Confident using Excel or Google Sheets for data analysis.
• Experience managing PPC campaigns (Google Ads, Bing, or Meta).
• Clear communicator who can turn data into actionable insights.
• Logical, methodical, and detail-focused.
• Eager to experiment and improve performance.

Bonus points for

• Experience in eCommerce or retail marketing.
• Google Ads / Analytics certifications.
• Understanding of conversion tracking or attribution.

We're The Big Phone Store - one of the UK's leading refurbished tech retailers. Our mission is simple: make refurbished the smarter, greener, and more affordable choice for everyone.

At The Big Phone Store, we don't just hire people who can “do the job.” We hire people who want to grow, who care, who take ownership — and who get excited about learning something new every day. You’ll have real autonomy, visible impact, and support from a team that’s as ambitious and down-to‑earth as you are.

Perks & Benefits

• Up to 28 days paid holiday
• Birthday off (after year 2, no annual leave used)
• Extra day of annual leave every year from year 2
• Free onsite parking
• Private pension scheme
• Salary sacrifice schemes
• Staff discounts on tech
• Team socials and days out
• Equal opportunities employer (est. 1999)
• Recession-proof, sustainable industry