PPC Manager

ClearCourse; Birmingham; Hybrid; GBP 50,000 - 70,000; Full time

Job summary

A leading technology collective in Birmingham is looking for a PPC Manager to lead the paid media strategy across its portfolio of software and payments brands. In this hybrid role, you will take ownership of PPC campaigns, working closely with various teams to ensure effective spend and measurable outcomes. The ideal candidate will have over 5 years of experience in PPC, strong analytical skills, and a proven track record managing large PPC budgets. Join a fast-growing team fostering innovation and collaboration.

Qualifications

• 5+ years' experience in PPC, including 2+ years in a senior or manager-level role.
• Proven track record managing large-scale, multi-brand PPC budgets.
• Highly data-driven, with strong analytical skills.
• Experience in B2B software, SaaS, or payments preferred.

Responsibilities

• Develop and own group-wide PPC strategy aligning with growth goals.
• Lead campaign management across multiple platforms.
• Manage multi-brand PPC budgets with accountability for efficiency and ROI.
• Drive testing, optimization, and automation using AI.
• Collaborate with SEO and content teams on demand generation.

Skills

PPC strategy development

Google Ads

Microsoft Ads

Data analysis

Campaign management

Education

Google Ads certification (or equivalent)

Tools

Reporting dashboards

Job description

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PPC Manager

Location: Birmingham (Hybrid - 2 days per week in office)
Reports to: Group Growth Marketing Lead

About the Role

We're looking for a PPC Manager to lead paid media strategy across our portfolio of 40+ software and payments brands. This is a high‑impact role where you'll own and evolve how we use PPC to drive revenue growth, improve ROI, and scale campaigns across multiple verticals.

You’ll bring strong hands‑on expertise across Google Ads, Microsoft Ads, and paid social, paired with a highly analytical mindset. Working closely with our Growth, RevOps, and Marketing teams, you'll ensure that every pound spent is tied to measurable commercial outcomes.

Key Responsibilities

• Develop and own a group‑wide PPC strategy that aligns with brand‑specific objectives and growth goals.
• Lead end‑to‑end campaign management across Google, Bing, LinkedIn, Meta, and other platforms.
• Manage large, multi‑brand PPC budgets with accountability for spend efficiency, ROI, and CPL.
• Drive continuous testing, optimisation, and automation, leveraging AI and data‑led insights.
• Partner with RevOps to design dashboards connecting paid activity to pipeline, revenue, and LTV.
• Stay ahead of industry shifts and algorithm updates, adapting strategy to generative and AI‑driven search trends.
• Collaborate with SEO, content, and product marketing to deliver fully integrated demand generation campaigns.

About You

• 5+ years' experience in PPC, including 2+ years in a senior or manager‑level role.
• Proven track record managing large‑scale, multi‑brand PPC budgets‑ideally in B2B software, SaaS, or payments.
• Deep platform expertise across Google Ads, Microsoft Ads, LinkedIn Ads, and Meta Ads.
• Highly data‑driven, with strong analytical skills and experience working with reporting dashboards.
• Google Ads certification (or equivalent) preferred.
• Commercially minded, curious, adaptable, and collaborative.

Why ClearCourse?

ClearCourse is a fast‑growing collective of over 40 leading software and payments companies. We empower over 20,000 customers worldwide through innovative, industry‑specific technology and embedded payments solutions.

With over 900 employees, we're united by a shared mission: to help our customers build great businesses. We foster collaboration, innovation, and growth, both for our customers and our people.