Media Graduate Roles - Digital - Paid Search & Paid Social

Walk In Media; Strand; On-site; GBP 25,000 - 30,000; Full time

Job summary

A digital marketing agency in Northern Ireland is seeking a motivated individual to join as a Marketing Assistant. In the first year, you will engage in a thorough learning programme that includes obtaining relevant industry qualifications and hands-on experience with client projects. Responsibilities include reporting and hygiene checks across platforms like Google Ads and Meta. You'll gradually take on more project tasks, supporting the team and interacting with clients under supervision. This role is ideal for those looking to develop their skills in both Paid Social and Paid Search marketing.

Qualifications

• Completion of relevant industry qualifications during the learning programme.
• Ability to use Excel for reporting and data interpretation.
• Basic understanding of paid social and paid search platforms.

Responsibilities

• Reporting using Excel and Google dashboards.
• Conducting hygiene checks across various platforms.
• Supporting project tasks under supervision.

Skills

Excel reporting

Data interpretation

Audience analysis

Cross-channel opportunity identification

Education

Relevant industry qualifications

Tools

Google Ads

Google Analytics 4

Search Ads 360

Meta

Pinterest

LinkedIn

TikTok

Job description

You will join our specialist channel marketing teams of either Paid Social and Paid Search experts and will learn alongside that team for your first year with the company.

Your priority over the first few months will be to go on a thorough learning programme; including completing relevant industry qualifications, shadowing and theoretical learning from your manager and colleagues. Please note a lot of your learning will be real-time, on the job learning as you will be working on live client projects right from day one.

Initially in your role, you will be responsible for reporting, using excel and Google dashboards. This means taking campaign data and interpreting it to in order to pull together recommendations for clients. You will also support the team by carrying out 'hygiene' checks across any number of Paid Social and/or Paid Search platforms, including for Social; Meta, Pinterest, LinkedIn and TikTok. And for Search; Google Ads, Search Ads 360, Microsoft and Google Analytics 4. The team will show you how you can analyse audiences, keywords, creatives and placements so that you can feed into recommendations and insights for the client, as well as looking for other cross-channel opportunities. Outside of reporting and hygiene, you will support the team with ad hoc tasks that enable you to put the skills you are learning into practice right away!

Over the first 12 months, you will gradually become more involved with project tasks to work on autonomously whilst learning additional skills and widening your workload. As well as having exposure on client calls, and replying to client emails (with supervision of course).