Overview
Marketing Executive
My client a luxury tour operator based in Surrey are seeking a Marketing Executive to join them. They are looking for a proactive and dynamic team player, full of creative ideas, and with a can‑do attitude.
To create smart, compelling customer and travel‑trade focused digital marketing campaigns that support both strategic, tactical marketing and sales initiatives of the business.
Responsibilities
- Ensure all marketing materials and communications consistently reflect the brand and engage the target audience effectively.
- Maintain a comprehensive marketing communications calendar, ensuring activities and deadlines are accurately tracked and met.
- Assist in writing, editing, and proofreading promotional content across print and digital channels to guarantee accuracy and brand consistency.
- Plan, deliver, and monitor regular email marketing campaigns to travel agents and consumers using existing templates.
- Manage trade communications through social media channels, including Facebook page moderation, supporting BDM social activity, and maintaining trade social accounts.
- Maintain accurate .eu websites in collaboration with the Agency Support Executive.
- Produce creative assets and promotional materials using Adobe InDesign and Photoshop.
- Assist with video editing, including overbranding and creating trade‑facing videos using Adobe Premiere Pro.
- Support trade partners with marketing requests, such as overbranded brochures, custom flyers, and social media panels.
- Maintain and update trade and consumer databases within Salesforce and Marketing Cloud.
- Manage brochure fulfilment both internally and through the distribution partner as required.
- Conduct regular stock audits of marketing merchandise and coordinate reordering with suppliers to maintain optimal inventory levels.
- Analyse and report monthly on the performance of email and social media campaigns; conduct testing and optimisation to improve key metrics.
- Coordinate administration and promotion of virtual events and webinars.
- Provide weekly internal updates on marketing activities to the Sales and Reservations teams.
- Assist with press enquiries as needed.
- Monitor competitor activity and share relevant insights with Sales and Commercial teams.
Requirements
- Proven work experience in a marketing role.
- A basic understanding of Microsoft Excel.
- Basic working knowledge of Adobe Creative Suite (Adobe InDesign is a plus).
- Experience producing marketing collateral and creative assets in line with brand guidelines.
- Experience using a CRM system and/or knowledge of Salesforce.
- Familiarity with Marketing Cloud or a similar email marketing platform.
- Excellent attention to detail.
- Outstanding verbal and written communication skills.
- Highly organised with strong time management abilities.
- Confident interpersonal skills, with the ability to build positive working relationships across teams and with external partners.
Benefits
Hybrid Working In Surrey
Salary up to £30,000
Excellent holiday benefits
Interested please apply here or email (email address removed).