Marketing Director

WebMD; City of Westminster; On-site; GBP 90,000 - 120,000; Full time

Job summary

A global healthcare organisation is seeking a Marketing Director for Global Markets based in London. The role involves shaping the marketing strategy for Commercial & Medical Affairs while mentoring a talented team across Europe and the US. Candidates should have over a decade of senior marketing leadership experience, strong commercial acumen, and a proven track record in global pharma or medical education. This leadership position offers the chance to build influence and shape the future of healthcare communication globally.

Qualifications

• At least a decade of senior marketing leadership experience with measurable growth.
• Ability to communicate complex offerings clearly.
• Experience in global pharma, healthcare, or medical education.

Responsibilities

• Define and deliver the global marketing strategy for Commercial & Medical Affairs.
• Mentor a talented marketing team distributed across Europe and the US.
• Align marketing with commercial priorities for stronger results.

Skills

Senior marketing leadership

Commercial acumen

Team management

Budget management

Collaborative leadership

Job description

Overview

This role offers a unique combination of global reach and local impact. Based in London, you'll shape the marketing strategy that positions Medscape across multiple regions and markets. You'll have real leadership responsibility, setting strategy at the highest level while also staying connected to the work to ensure campaigns deliver meaningful results. Because of the high visibility of the role, you'll collaborate directly with senior leaders across commercial, sales, and medical affairs, influencing business priorities and outcomes.

Innovation and Impact

Innovation is central to this opportunity. You'll be tasked with driving smarter, more modern marketing approaches, leading the adoption of MarTech and AI tools that streamline processes and clearly demonstrate ROI. Alongside this, you will play a key part in our industry presence, representing Medscape at global events and helping build long-term partnerships with leading pharma and healthcare organisations.

Responsibilities

In this position, you’ll set the vision by defining and delivering the global marketing strategy for our Commercial & Medical Affairs business. You will drive growth by developing integrated B2B campaigns that reinforce Medscape’s position in the market and directly support revenue objectives. A core part of your day-to-day responsibilities will involve mentoring and developing a talented marketing team distributed across Europe and the US.

You’ll work closely with sales leadership to align marketing with commercial priorities, ensuring both teams are working toward shared goals and delivering stronger results together. You will also take ownership of Medscape Education’s presence at major international congresses and industry events, overseeing everything from early planning to on-site execution. And as the team continues to grow, you’ll look for opportunities to modernise tools and processes, integrating effective MarTech and AI solutions where they bring genuine value.

Qualifications

You will excel in this role if you’re a senior, commercially‑minded marketer with deep experience in global pharma, healthcare, or medical education. Experience working with medical affairs teams is a strong plus. You should bring at least a decade of senior marketing leadership experience with a clear track record of driving measurable growth and delivering strategic impact. Experience operating at a high level within pharma marketing or medical communications agencies is important, as is the ability to communicate complex offerings in a clear, compelling way.

You’ll also need to be an experienced mentor and manager with a collaborative yet decisive leadership style. Strong commercial acumen, confidence in budget management, and a proven ability to work effectively with sales teams are key. Above all, you should bring curiosity, innovative thinking, and a proactive approach to solving problems and identifying new opportunities.

Benefits and Culture

Medscape, part of WebMD, is committed to giving healthcare professionals around the world access to trusted clinical content and high‑quality medical education. Our Commercial & Medical Affairs division is expanding quickly, and we’re looking for a Marketing Director, Global Markets to lead a commercially driven, creative marketing strategy across Europe and the US. This is a major leadership role with the chance to set global direction, build influence, and mentor a talented marketing team—all from our London office. Joining Medscape means stepping into a global brand with the energy and momentum of a fast‑growing division. The work you lead will directly influence how healthcare professionals around the world access trusted, meaningful information. This is your chance to make a significant impact, shape a talented team, and bring new ideas to a respected organisation—all while building your career from our London hub.