Marketing Analytics Lead: Scale, Insights & Strategy

Miro Group; Greater London; On-site; GBP 80,000 - 100,000; Full time

Job summary

A leading tech company in Greater London is seeking a Marketing Analytics Lead to transform marketing analytics into a strategic function. The role involves building and leading a team, defining the strategic vision, and implementing effective analytics frameworks. Candidates should have 10+ years in marketing analytics, proven leadership experience, and strong technical skills in data tools. This is a great opportunity to influence data-driven marketing strategies at a globally recognized organization.

Benefits

Competitive equity package

Health insurance for family

Lunch, snacks, and drinks provided

Wellbeing benefit

Annual learning allowance

Qualifications

• 10+ years in marketing analytics or data science, with 4+ years in leadership.
• Deep expertise in PLG and B2B marketing analytics.
• Strong technical proficiency with SQL, Looker/Tableau, dbt, and Python/R.

Responsibilities

• Build and lead the marketing analytics team.
• Define strategic vision and roadmap for marketing analytics.
• Design and implement attribution and investment frameworks.

Skills

Marketing analytics

Data science

SQL

Looker/Tableau

Python/R

B2B marketing analytics

Tools

Salesforce

Marketo

Segment

Google Analytics

Job description

A leading tech company in Greater London is seeking a Marketing Analytics Lead to transform marketing analytics into a strategic function. The role involves building and leading a team, defining the strategic vision, and implementing effective analytics frameworks. Candidates should have 10+ years in marketing analytics, proven leadership experience, and strong technical skills in data tools. This is a great opportunity to influence data-driven marketing strategies at a globally recognized organization.