Manager Business Insights

adidas Group; Stockport; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading sportswear company is looking for a Business Insights lead in Stockport. The role requires strong analytical skills, experience in data analysis, and excellent communication to provide insights to stakeholders. You will support commercial teams with reporting and forecasting, driving improvements in data management. Ideal candidates have a degree, advanced Excel skills, and a collaborative mindset. Benefits include a generous pension, health insurance, and gym facilities.

Benefits

Performance-related bonus

25 days holiday + bank holidays

Bupa health insurance

Generous employee discount

World-class gym facilities

Qualifications

• Strategic thinker with strong analytical skills and commercial acumen.
• Proven ability to communicate data-driven insights clearly.
• Experience dealing with large data sets and modeling insights.
• Advanced Excel skills and dashboard visualization experience.
• Previous experience in business insights or merchandising.

Responsibilities

• Serve as a lead point of contact in Business Insights.
• Provide actionable insights to key stakeholders.
• Own forecasting and market share modeling.
• Drive development of reporting and data management.
• Engage with external partners during key selling milestones.

Skills

Analytical skills

Commercial acumen

Communication

Excel proficiency

Problem-solving

Data modeling

Agility

Motivation

Curiosity

Engagement in collaboration

Education

University degree

Tools

PowerBI

Job description

Key Responsibilities

• Serve as a lead point of contact & expert in the Business Insights function for key accounts of responsibility.
• Add value to provided reporting through identifying relevant commercial insights, actions, and recommendations.
• Pursuing excellence & accuracy, continuously look to improve how we deliver data and insights into key business stakeholders.
• Own the weekly trade and monthly/quarterly review interactions for your area of responsibility, providing clear actionable insights to key stakeholders while focusing on impactful presentation.
• Support relevant commercial/brand teams in performing deep dive analysis into identified areas of need/focus, pro-actively providing relevant insights and suggested actions.
• Own the creation of regular sell-out (to consumer) forecasting, market share modelling & scenario planning for your relevant accounts, influencing net sales planning, driving a demand‑led approach and healthy inventory position.
• In collaboration with the Reporting team, support and drive continuous development and improvement of reporting and data management, reacting to new tools & business priorities as needed and ensuring SLAs (including timing & accuracy) are met.
• Support the roll‑out of new reporting into relevant business stakeholders, including upskilling & feedback.
• Collaborate closely, building relationships with commercial, brand, digital stakeholders on individual account, and with peers within the Insights function.
• Maximize depth of insight generation, driving synergies by leveraging data points across the full spectrum of granularity – online/offline, internal/external, geographies, categories, genders, product types, price points, colorways, etc.
• Through these insights, provide business recommendations relating to ideal product assortments, depth of buys, breadth of ranges, replenishment opportunities and other key insights to accelerate the adidas business.
• Create and own additional reporting tools that sit outside of the standard reporting framework, e.g. Market Share, store level, Digital.
• Engage directly with external partners (alongside sales counterparts) during key selling & go‑to‑market milestones, providing product assortment‑driven analysis to highlight & communicate future opportunities.
• Pro‑active contribution to wider total marketplace projects at a category level (Category "World Cups").

Key Relationships

• Individual account sales teams & channel leads
• UK reporting team
• UK/EU Insights teams
• Account DPC teams (Digital Partner Commerce)
• Key back‑office functions (Finance, Supply Chain, Demand Planning, Account operations)
• Category/go‑to‑market teams
• Marketplace teams ("World cups")

Qualifications & Experience

• Strategic thinker with strong analytical skills, commercial acumen & critical thinking ability.
• Good communicator with proven ability to clearly communicate data‑driven insights & analysis.
• Solution oriented with a focus on results.
• Interest and experience in dealing with large data sets & proactively modelling/deriving insights from said data.
• Advanced Excel skills and experience in spreadsheet analysis.
• Experience creating and manipulating dashboard visualisation tools (PowerBI preferred, otherwise keen interest).
• Growth mindset with a track record of active development and desire to continue progressing.
• Highly motivated self‑starter with good planning and organisation skills.
• Comfortable working in an international environment.
• Fluent English is necessary; university degree preferred.
• Previous experience in a business insights, merchandising or equivalent function consistently using data & insights to drive business success.
• Mindset: Curious, questioning, agile, pro‑active & action‑oriented.
• Experience working within the sporting goods/fashion retail industry is preferred.

Core Values

• COURAGE: Speak up when you see an opportunity; step up when you see a need.
• OWNERSHIP: Pick up the ball. Be proactive, take responsibility and follow through.
• INNOVATION: Elevate to win. Be curious, test and learn new and better ways of doing things.
• TEAMPLAY: Win together. Work collaboratively and cultivate a shared mindset.
• INTEGRITY: Play by the rules. Hold yourself and others accountable to our company’s standards.
• RESPECT: Value all players. Display empathy, be inclusive and show dignity to all.

Location: Stockport Head office, vibrant hub featuring 18 showrooms, a dedicated conference centre and a staff wellness hub. Access to a state‑of‑the‑art gym equipped with Peloton bikes and an indoor astroturf pitch, a padel court, chat boxes and inspiring creative spaces.

Benefits: Leading pension scheme, performance‑related bonus, 25 days holiday + bank holidays, Bupa health insurance, Westfield cash plan, generous employee discount and world‑class gym facilities on site at Manchester HQ (or gym contributions for London colleagues).