Junior Creative Strategist

Soar With Us; Manchester; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading TikTok marketing agency in Manchester seeks a Junior Creative Strategist to develop engaging content and performance strategies. The role involves collaborating with cross-functional teams, analysing creative data, and crafting TikTok ads. Ideal candidates have 2 years in creative strategy and a deep understanding of TikTok trends. Competitive salary, flexible remote work options, and a vibrant team culture are offered.

Benefits

Competitive salary + performance-based bonus

Flexible remote work options

Extra holiday on your birthday

Annual salary reviews

Structured training and development

Team building activities

Ability to progress into leadership roles

Company pension scheme

Annual bonus schemes

Qualifications

• 2 years of experience in a creative strategy or social media marketing role, preferably in an agency setting.
• Strong understanding of TikTok culture, trends, and engagement drivers.
• Excellent copywriting and storytelling skills for short-form content.
• Analytical mindset comfortable with data interpretation.

Responsibilities

• Conceptualise UGC-style and high-production TikTok ads.
• Develop performance creative strategies aligned with client goals.
• Analyse creative data and performance metrics for optimisations.
• Collaborate with creators and influencers to align content.

Skills

Creative strategy

Social media marketing

Copywriting

Data analysis

Project management

Job description

As a Junior Creative Strategist, you'll be at the heart of how our agency develops, tests, and scales performance-driven creative on TikTok. You'll support the wider creative and strategy teams to turn insights and trends into scroll-stopping ad concepts. From ideation and scripting to briefing creators and analysing what works - you'll play a key role in helping our clients grow through data-backed creativity. You'll collaborate closely with our TikTok marketing, production, and account management teams, gaining hands-on experience across all areas of performance creative. This role is perfect for someone who lives and breathes TikTok, has a sharp creative instinct, and wants to develop into a world-class creative strategist.

Responsibilities

• Conceptualise and brief UGC-style and high-production TikTok ads, helping to translate brand messaging into engaging short‑form content.
• Develop and support execution of performance creative strategies that align with client business goals.
• Analyse creative data and performance metrics, providing insights and recommendations for optimisation.
• Write and edit scripts, hooks, and ad copy that align with TikTok best practices.
• Collaborate with creators and influencers to ensure content fits strategy and performance objectives.
• Work alongside the creative, production, and media buying teams to deliver high‑quality, conversion‑focused content.
• Keep on top of TikTok trends, formats, and creative strategies, feeding fresh insights into campaigns.
• Support in client presentations, reporting, and performance reviews.
• Manage multiple creative projects simultaneously, ensuring delivery is on time and aligned with strategy.

Qualifications & Attitude

• 2 years of experience in a creative strategy or social media marketing role, preferably in an agency setting
• Strong understanding of TikTok culture, trends, and what drives engagement.
• Excellent copywriting and storytelling skills for short‑form content.
• Analytical mindset - comfortable looking at data and drawing creative insights.
• Confident communicator with great attention to detail.
• Highly organised, able to manage multiple projects in a fast‑paced environment.
• A proactive, positive attitude with a desire to learn and grow fast.
• Bonus: experience with DTC/e‑commerce brands or performance marketing. Principles and theory, commercially minded, always looking for ways to create more value for clients and the agency.
• Confident in leading communications, setting the tone for client relationships, and influencing strategy.
• Are entrepreneurial with the ability to see the bigger picture.
• Have a proactive solution‑based mindset, allowing you to positively influence change.
• Have exceptional attention to detail.
• Confidence in building long‑term relationships with your client base and are able to work pro‑actively prioritising tasks efficiently.
• Enjoys participating in a collaborative office with regular team building events and social activities.
• Go above and beyond.
• Thrive in a fast paced startup environment.

For You Advertising is the UK's leading and fastest‑growing TikTok marketing agency. We help brands ride the TikTok wave ‑from DTC e‑commerce to SaaS and beyond ‑ delivering high‑performing creative that drives results.

Benefits

• You will be part of a world‑class team, made up of high‑performing, motivated individuals that are shaping the future of social commerce.
• Competitive salary + performance‑based bonus structure.
• Flexible remote work options available. We also have offices in London, Manchester and Leeds if that is your preference.
• Extra holiday – take your birthday off.
• Annual salary reviews.
• Structured training and development.
• Frequent team building activities.
• Ability to progress into leadership roles.
• Company pension scheme.
• Annual bonus schemes.