Influencing Campaigns Officer

NSPCC; Greater London; On-site; GBP 30,000 - 40,000; Full time

Job summary

An organization focused on child protection seeks a Campaign Support Officer to assist in planning and evaluating campaigns aimed at mobilizing public support for child welfare. The role includes managing campaign content, building networks among supporters, and utilizing insights from children and young people. Ideal candidates have strong communication skills and experience in influencing campaigns, contributing to legislative changes. This role is vital in delivering impactful advocacy efforts while ensuring the voices of children are central to campaigns.

Qualifications

• Experience of supporting the successful delivery of influencing campaigns that have had an impact in changing laws and policies.
• Strong verbal and written communication skills for diverse audiences.
• Excellent organizational skills to manage multiple tasks effectively.

Responsibilities

• Support the planning and delivery of NSPCC’s campaigns.
• Manage and develop the campaigns database.
• Monitor and evaluate campaigns activity.

Skills

Verbal communication

Written communication

Organizational skills

Collaboration

Influencing campaigns

Job description

The Strategy and Knowledge (S&K) Directorate exists to help shape the world around us – and what the NSPCC does – so that it reflects what we have learned and can help keep children safe from abuse. The Directorate is responsible for organisational strategy, developing and influencing public policy, championing an evidence‑based approach in all our work, developing innovative services and managing our knowledge and information. This role within our Policy and Public Affairs team will assist in delivering our influencing campaigns asking for public support to persuade government to change laws and policies to better protect children and young people. This exciting role will play a pivotal part supporting the team’s work so we are able to deliver large‑scale, impactful campaigns in support of the NSPCC’s policy priorities and our organisational strategy.

Job purpose: This role will support the planning, delivery and evaluation of the NSPCC’s campaigns to mobilise the public behind our influencing goals and galvanise decision makers to act.

Key Relationships – Internal

• Influencing Campaigns Manager for England/UK (line manager)
• Other members of the Influencing Campaigns team across the UK
• Policy and Public Affairs team across the UK
• All Strategy and Knowledge teams
• Teams leading brand, marketing and income generation campaigns
• Media and social media teams
• Participation and Lived Experience Advocates teams

Key Relationships – External

• NSPCC campaign supporters
• Individuals and representatives from agencies and suppliers on campaigning activity
• Contacts in corporate partnerships representing the NSPCC’s campaigning work

Main Duties and Responsibilities

• Support the development of our influencing campaigns to inspire new and existing supporters to take action to keep children safe, including through research to inform the planning of campaigns and the creation and dissemination of impactful communications such as emails, social posts and supporter actions.
• Assist the Influencing Campaigns team to manage and develop the campaigns database so it can grow to build a strong, active network of supporters helping us influence change.
• Support the team’s work to ensure the insights and voices of children, young people and those with lived experience are embedded in the design and delivery of our influencing campaigns.
• Manage the campaigns inbox and respond to supporters.
• Attend meetings with stakeholders (across the NSPCC and beyond) to assist the Influencing Campaigns team.
• Monitor and evaluate campaigns activity at NSPCC.
• Track and evaluate campaigns “best practice” in other organisations to enable competitor analysis.
• Support background research for the development of influencing campaigns.
• Assist with planning and designing content across owned, earned, and organic channels.
• Help Influencing Campaigns Managers across the UK with the development of campaign tactics and interventions.
• Support the Influencing Campaigns Managers across the UK with the development of the campaigns network.
• Write and design campaigns content including social posts, emails and actions.
• Plan, organise and deliver events.
• Liaise with participation and lived experience teams to ensure the insights and voices of children and young people are embedded in our influencing campaign activity.
• Issue or publish campaigns content.
• Monitor and evaluate the success of NSPCC campaigns.
• Report to stakeholders on campaign activity.

Responsibilities for Staff within the Strategy & Knowledge Directorate

• A commitment to safeguard and promote the welfare of children, young people and adults at risk.
• To comply with all relevant NSPCC safeguarding policies.
• A commitment to applying NSPCC Values and Behaviours to all aspects of work.
• To maintain an awareness of own and others’ health and safety and comply with NSPCC’s Health and Safety procedures.
• A sound understanding of and commitment to equality, diversity, and inclusion.
• To comply with NSPCC Diversity and Equality policies and practices and work in a manner that facilitates inclusion.
• To maintain and develop competence in the use of IT systems.
• To manage confidential and/or sensitive information in accordance with NSPCC policies and Data Protection and GDPR regulations.
• To adhere to the organization’s safer recruitment practices, ensuring suitability for work with children and adults at risk.

Qualifications and Experience

• Experience of supporting the successful delivery of influencing campaigns that have had an impact in changing laws and policies.
• Good understanding of the political landscape and policy making processes across the UK.
• Strong verbal and written communication skills, including an ability to analyse, respond to and present complex information in clear, accurate and persuasive ways for a wide range of audiences.
• Excellent organisational skills with the ability to organise and plan own work and the work of others to deliver objectives on time.
• Understanding of how to measure campaigning actions and optimise delivery of campaigns.
• Demonstrable ability to establish, nurture and maintain effective relationships and collaborative work with a wide variety of colleagues and stakeholders.
• Experience of working with children and young people and/or those with lived experience as part of the delivery of influencing campaigns.
• Experience of working with media and social media teams to help create communications which support campaigning work.
• Commitment to the NSPCC's mission to prevent cruelty and stop child abuse and neglect.