Influencer Marketing Manager - EU

The Beauty Tech Group; Macclesfield; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading beauty technology company in the UK is seeking an Influencer Marketing Manager. The role involves developing and implementing impactful influencer marketing strategies across Europe to enhance brand visibility and drive sales. Candidates must have proven experience in influencer marketing, strong analytical skills, and the ability to manage campaigns and budgets effectively. This position offers an opportunity to reshape beauty with cutting-edge technology and work in a dynamic environment.

Qualifications

• Proven experience in influencer marketing, managing and scaling successful campaigns.
• Strong track record in overseeing campaign budgets for cost effectiveness.
• Experience managing or mentoring team members to achieve targets.
• Excellent written and verbal communication abilities.

Responsibilities

• Develop and implement high impact influencer marketing strategies.
• Lead end to end influencer campaigns aligning with business objectives.
• Define KPIs and monitor campaign performance.
• Build and maintain strong relationships with influencers.

Skills

Influencer marketing experience

Campaign management

Analytical skills

Project management

Creativity

Communication skills

Job description

We are looking for an Influencer Marketing Manager to support and grow our influencer strategy across our European territories. We want candidates who are passionate about beauty tech, results driven and experienced in developing and executing data led influencer marketing strategies.

In this role, you'll enhance brand visibility, engagement and sales across multiple channels, working towards clear KPIs such as campaign performance, influencer engagement and revenue growth.

You’ll help shape partnership strategies that combine creativity, data, and strategic thinking to make a real impact on our brands.

What you'll be doing:

• Develop and implement high impact influencer marketing strategies across multiple territories, driving brand awareness, engagement and sales.
• Lead end to end influencer campaigns, ensuring all activities align with business objectives and deliver measurable results.
• Define KPIs and monitor campaign performance, using data insights to optimise strategy and maximise ROI.
• Build and maintain strong relationships with key influencers, content creators, and agencies to ensure collaboration and brand alignment.
• Mentor and coach team members to develop skills, foster growth and drive high performance results.
• Manage influencer budgets, negotiate contracts and ensure cost effective, impactful campaign execution.
• Stay ahead of industry trends, competitor activities, and emerging platforms to refine strategies and identify new opportunities.
• Collaborate cross functionally to plan and execute influencer events, product launches, and campaigns that achieve specific business targets.

Qualifications:

• Proven experience in influencer marketing, managing and scaling successful campaigns within beauty, wellness, or tech.
• Strong track record in overseeing campaign budgets, ensuring cost effectiveness and maximum impact.
• Skilled in developing and executing influencer strategies that drive brand awareness, engagement and sales.
• Experience managing or mentoring team members, fostering a high performance culture and achieving targets.
• Strong analytical skills, with experience tracking and reporting campaign performance metrics.
• Creative and innovative thinker, able to develop campaigns that resonate with audiences and deliver results.
• Excellent written and verbal communication, able to craft compelling pitches and build strong influencer relationships.
• Highly organised with strong project management skills, capable of managing multiple campaigns and deadlines in a fast paced environment.

At The Beauty Tech Group, we're redefining the future of beauty by bringing cutting edge technology into homes around the world. Born from CurrentBody and now home to category leading brands including CurrentBody Skin, ZIIP Beauty, Tria Laser, and CurrentBody Skin: The Clinic, we innovate at pace to create transformative devices and skincare solutions used globally.

Our brands combine clinical credibility with consumer focused design, spanning LED, radio frequency, microcurrent, and laser technologies, and are trusted by customers in over 80 countries.

Working here means building your career in an environment where you're empowered to develop deep expertise, take ownership of your impact and think big as part of a fast growing, ambitious business. We're looking for exceptional people to join us at an exciting stage and help shape the next generation of beauty technology brands.