Influencer Marketing & Communications Assistant

Coty; Camden Town; On-site; GBP 18,000 - 22,000; Full time

Job summary

A leading beauty brand in London is seeking an Influencer Marketing and PR Assistant Intern to support their PR/IM team until July 2026. This role involves administrative support, maintaining media lists, responding to press requests, and assisting with influencer partnerships. The ideal candidate will be studying Public Relations or a related field and have a proactive and collaborative mindset. This position offers flexible working options and exceptional benefits from day one.

Benefits

Exceptional healthcare benefits

Generous discounts on beauty products

Office social events

Flexible work options

Qualifications

• Passionate and proactive approach to work.
• Ability to understand key elements of PR/Influencer Marketing.
• Experience working effectively in a team.

Responsibilities

• Providing general administrative support to the IM/PR Team.
• Maintaining and updating master media and influencer databases.
• Assisting the team with influencer content / paid partnership activity.

Skills

Public Relations knowledge

Excellent organization skills

Team collaboration

Communication skills

Social media awareness

Education

Currently studying for a degree in Public Relations or media/communications

Tools

MS Office (Excel, Word, PowerPoint)

Job description

JOB TITLE: Influencer Marketing and PR Assistant Internship (placement until July 26)

DEPARTMENT: COTY UK Media, Activation and Communications

LOCATION: COTY, St Georges Road, London, SW19 4DR

Coty is a world leader in beauty and home to an illustrious roster of cosmetic, skincare and fragrance brands. Our two divisions - Coty Consumer and Coty Luxury - build a varied portfolio of iconic global brands as well as much loved regional brands. Coty Luxury focuses on prestige fragrance, prestige cosmetics and skincare with brands including BOSS, Calvin Klein, Marc Jacobs, Gucci & Burberry while Coty Consumer focuses on mass colour cosmetics, body care and mass fragrances with brands including Rimmel, Max Factor, Bourjois and Sally Hansen.

Background to the role

We\'re looking for a passionate and proactive PR & Influencer Marketing Intern to support us until July 2026, across an exciting mix of beauty brands within the Coty UK portfolio. The role will help to maximise awareness and build advocacy with key opinion leaders and online communities. You\'ll work closely with the PR/IM team to support the creation and implementation of integrated plans that significantly accelerate brand reach, EMV and drive brand growth ambitions in the UK market.

Key Responsibilities

• Providing general administrative support to the IM/PR Team
• Maintaining and updating master media and influencer databases
• Responding to press requests for samples, information and press releases in a timely manner
• Support with compiling and distributing post-campaign reports
• Overseeing and maintaining stock levels in the office cupboards and fulfilment warehouse
• Managing new launch and/or product sendouts - from 100-1k recipients per mailer
• Assisting the team in the organisation of events and product launches
• Assisting the team with influencer content / paid partnership activity
• Creation of tactical press releases and trend-led eblasts
• Replenishing and managing press releases and PR assets in files
• Creating and managing POs using Ariba system
• Keeping teams updated on PO progress and spend, making sure they are in line with projected budgets
• Assisting the team in collating collateral to process influencer invoices / payments
• Supporting the team in setting up new vendors
• Monitor competitor activities and sharing with total business in a weekly report
• Work closely with brand marketing assistant to manage +1K micro/nano creator database engaging with them via always-on seeding and community events
• Manage paid partnerships with key influencer profiles
• Confident using key tools/platforms e.g. Traackr to set up campaigns and has a solid understanding of the key advocacy metrics (EMV, VIT, engagement rate, number of activated influencers)
• External stakeholder management - liaising with external partners to support and facilitate activations when needed
• Presenting BIC activity + sharing learnings with senior stakeholders, wider business and cross-functional teams to support with cross-functional development and inspire other brand activity
• Collaborating with Global social/digital team to inform on strategy and reactive brand opps, keeping our brands culturally relevant

Qualifications

• Currently studying for a degree in either Public Relations, media / communications is preferred
• Previous experience working in the PR/Influencer Marketing industry and the ability to understand key elements of the role
• An interest in pursuing a career in PR/Communications
• Excellent knowledge of MS Office (Excel, Word, PowerPoint)
• Excellent organization and prioritising skills; with the ability to work effectively to deadlines
• Ability to build strong working relationships;
• Experience of working effectively in a team, high levels of accuracy and attention to detail
• Demonstrate an interest and awareness in social media activities
• Enthusiasm, energy, tenacity, commitment, a pro-active approach to work
• Strong team player and collaborates easily with others, willing to help and learn from others and shares relevant information with the team
• Excellent communication skills, both written and verbal

Notes on the role

Operating within a fast-moving industry and dynamic category, the successful candidate will flourish in the heart of a local market office. They will benefit from daily learning opportunities and have the unique ability to shape their careers through gaining a truly multi-faceted experience within a pioneering organization. The team has a “fun first” mindset and we work closely together supporting one another to be our best selves.

You will have the option to work flexibly in line with our Omni Working structure and access to an array of exceptional benefits from day one in the business; from Summer Working hours, exceptional healthcare benefits and generous discounts on beauty products and office social events.