HEAD OF SALES – CONSTRUCTION MACHINERY

T H WHITE Group; England; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading heavy machinery dealer is seeking a Senior Sales Manager to drive sales and lead a team in the West Midlands region. The role involves strategic planning, territory sales, and customer relationship management. Applicants should have strong sales experience, leadership skills, and a full UK driving license. Competitive salary and benefits offered.

Benefits

Negotiable senior level salary

Senior commission/bonus scheme

Company car

23.5 days holiday + Bank Holidays

Pension scheme with employer contributions

Health cover

Life Assurance cover

Employee Share Plan

Staff discounts

Qualifications

• Proven track record in territory sales and senior sales management.
• Ability to motivate and develop a sales team.
• Full UK driving license required.

Responsibilities

• Drive overall construction revenue and shape team performance.
• Lead, coach, and support a team of three territory sales reps.
• Develop strategic sales plans for local market potential.
• Identify and secure new business opportunities.
• Build long-term customer relationships through excellent service.

Skills

Leadership

Territory sales experience

Strategic decision-making

Customer relationship building

Excellent communication

Job description

Overview

Join a market-leading dealer in heavy construction machinery and shape our future sales strategy across the West Midlands, Shropshire & Herefordshire counties. You’ll be driving growth, leading a sales team, and representing top global brands like Develon, Manitou, and Mecalac.

We are T H White Construction and have been serving our customers across Wiltshire, Gloucestershire, Berkshire, Oxfordshire and North Somerset for over 40 years. Our range of construction plant and machinery equipment covers new and used excavators, wheel loaders, dump trucks and telehandlers.

We’re recruiting a Senior Sales Manager / Area Sales leader who is excited to take the helm at a senior level, but also remain hands on with a responsibility for their own territory.

There’s a great deal of variety with a blend of hands-on sales, divisional leadership and strategic decision making.

Hours 39 hours per week. Flexibility is required with regards to start and finish times to support both colleagues and customers across our sales territory, and other location in Marlborough if required.

Applicants must be able to work out of our Stourport divisional head office 2 days per week, (DY13 9QB).

Key Duties Will Include

You'll be responsible for driving our overall construction revenue, shaping team performance, and strengthening our market presence. Responsibilities include:

• Selling new and used heavy construction machinery in your own assigned territory.
• Leading, coaching and supporting a team of three territory sales reps across two sites.
• Developing and delivering strategic sales plans tailored to local market potential.
• Identifying and securing new business opportunities across multiple sectors.
• Building long-term customer relationships through trust and outstanding customer service.
• Planning a consistent strategy for commercial success.

The Ideal Applicant

• A proven track-record in territory sales, as a Senior Sales Manager/ Area Sales Manager - selling construction machinery such as excavators, dumpers, loaders etc.
• Strong leadership skills with success in motivating, supporting and developing sales professionals in your team.
• Commercially astute, data-driven, and confident in strategic decision-making and pricing.
• Skilled communicator with the ability to influence.
• The desire to manage a team, whilst developing and selling in your own sales territory.
• A full UK driving Licence and willingness to be present at the divisional head office in Stourport (DY13 9QB) two days per week.

Benefits

• A senior level salary, negotiable, based on your sales track-record & construction industry experience.
• Senior commission / bonus scheme.
• Company car.
• 23.5 days holiday + Bank Holidays - rising with service
• Company pension scheme offering employer contributions of up to 8.5%, with a combined total of 12.5% when you contribute! (subject to qualifying period).
• Additional option of joining the ‘salary sacrifice’ smart pension scheme.
• Health cover.
• Life Assurance cover - 5 times salary with service.
• Share Plan – providing our employees with a real stake in the business.
• Cross-divisional development plans, providing you with a range of future job opportunities across our large group.
• Staff discounts on a huge variety of products (such as clothing, footwear, household and selected machinery lines) at our stores.

T H WHITE are proud to be an equal opportunities employer. We welcome applications from all backgrounds and are committed to building a diverse and inclusive workplace.