Head of Marketing

Media Contacts; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading marketing agency in Greater London seeks an experienced B2B event marketer to lead event marketing campaigns. The role requires a proven track record in event marketing and strong leadership skills, focusing on driving delegate acquisition and revenue growth. You will manage a small team and ensure high-quality output for each campaign. Ideal candidates are proactive, organized, and have demonstrated success in managing teams and driving marketing strategies.

Qualifications

• Proven B2B event marketing experience, ideally as a Head of Marketing or Senior Marketing Manager.
• Strong leadership experience with a track record of team development.
• Demonstrable success in driving revenue through marketing strategies.

Responsibilities

• Lead the end-to-end delivery of all event marketing campaigns.
• Manage and mentor 2 direct reports, fostering development.
• Take ownership of marketing systems and data reporting.

Skills

B2B event marketing experience

Leadership

Stakeholder management

Analytical skills

Organizational skills

Job description

This is an opportunity for an experienced B2B event marketer to take the lead on a series of events with the focus to drive delegate and sponsorship revenue.

You will manage a small team and work closely with senior leadership to ensure high quality output on each campaign.

If you’re a current Head of Marketing or an experienced SMM looking for your next challenge with a background in managing, then this could be your next move.

Key Responsibilities

• Lead the end-to-end delivery of all event marketing campaigns, ensuring they are innovative, effective, and commercially driven
• Manage and mentor 2 direct reports, fostering development and high performance
• Take ownership of all marketing systems, data, and reporting, ensuring accuracy and optimization across platforms
• Work cross-functionally with all teams to ensure success and growth across all projects

Requirements

• Proven B2B event marketing experience, ideally as a Head of Marketing or an experienced Senior Marketing Manager ready to step up
• Strong leadership experience, with a track record of managing and developing teams
• Demonstrable success in driving delegate acquisition and sponsorship revenue through marketing strategies
• Highly organized, proactive, and process-driven, with excellent stakeholder management skills