GTM Lead for AI Video Platform

Skillsearch; City Of London; On-site; GBP 70,000 - 90,000; Full time

Job summary

An innovative AI startup in London is seeking a Go-to-Market leader to define and execute its market strategy in AI-powered video creation. The ideal candidate will have a strong background in gaming culture and experience building creator communities. Responsibilities include driving user engagement, shaping product narratives, and leading community initiatives across platforms. This role offers a unique opportunity to make a significant impact in a fast-paced startup environment.

Qualifications

• Deep understanding of platforms like Twitch, YouTube, Steam, and Discord.
• Strong instincts for virality and community dynamics.
• Proven experience engaging creators and fandom communities.

Responsibilities

• Define and lead the go-to-market strategy from scratch.
• Acquire the first 1,000 engaged users through targeted actions.
• Build a community across various platforms, including Discord.
• Design messaging that resonates with gamers and creators.
• Run campaigns that promote platform adoption.

Skills

Experience in zero-to-one environments

Understanding of gaming culture

Community building

Strong storytelling skills

Comfort with ambiguity

Job description

An innovative AI startup in London is seeking a Go-to-Market leader to define and execute its market strategy in AI-powered video creation. The ideal candidate will have a strong background in gaming culture and experience building creator communities. Responsibilities include driving user engagement, shaping product narratives, and leading community initiatives across platforms. This role offers a unique opportunity to make a significant impact in a fast-paced startup environment.