Growth Marketing Coordinator

BBC; Salford; Hybrid; GBP 25,000 - 30,000; Full time

Job summary

A leading media organization in Salford is seeking a Growth Marketing Coordinator to enhance customer acquisition and retention through data-driven digital marketing campaigns. The ideal candidate will have demonstrable experience in digital marketing, particularly with media channels, and will be responsible for planning and setting up marketing initiatives. This role offers a full-time, fixed term contract until 27 March 2026 with options for flexible working.

Benefits

Flexible working arrangement

Qualifications

• Demonstrable experience in digital marketing or planning for a large organization.
• Experience with media channels like Email, Push Notifications, Display, Social, or Video.
• Proven attention to detail in proofing copy and delivering high-profile output.

Responsibilities

• Drive customer acquisition and retention through data-driven strategies.
• Plan and execute digital marketing campaigns.
• Optimize assets and campaigns across relevant platforms.

Skills

Digital marketing

Email marketing

Social media management

CRM systems

Marketing analytics

Tools

Google Analytics

Adobe Creative Suite

MailChimp

WordPress

Job description

JOB DETAILS

JOB BAND : B

CONTRACT TYPE : Full Time Fixed Term Contract Until 27 March 2026

DEPARTMENT : Marketing and Audiences

LOCATION : Salford

PROPOSED SALARY RANGE : 25700 - 29167

Were happy to discuss flexible working. If youd like to please indicate your preference in the application though theres no obligation to do so now.

• Flexible working will be part of the discussion at offer stage however the office base for this role is Salford and there is a requirement for the role holder to be in the office 2 days a week. Please note Wednesday is a fixed day as part of this arrangement.

PURPOSE OF THE ROLE

The Growth Marketing Coordinator will drive customer acquisition and retention through data-driven strategies and customer lifecycle campaigns. You will support the marketing team in executing initiatives across owned CRM (Customer Relationship Management) and paid digital media .

WHY JOIN THE TEAM

This role is crucial in audience targeting optimising and analysing performance metrics that drive product consumption.

YOUR KEY RESPONSIBILITIES AND IMPACT

• Planning and setting up digital marketing campaigns organising all necessary assets and documentation including writing copy and conducting editorial compliance checks.
• Applying media research insights and audience data into digital media planning and execution and maintaining records of assets plans and performance for individual campaigns.
• Optimising assets and campaigns across relevant platforms monitoring performance and informing the team of any issues.
• Managing time effectively to deliver multiple projects simultaneously.
• Identifying promotional opportunities within digital media channels and ensuring campaign tactics are timely well understood and integrated across teams including Marketing Media Creative Editorial and Product.
• Utilising segmentation tools and CRM systems to set up and deploy end-to-end campaigns and evaluating campaign performance using audience data and analytics providing regular reports.
• Supporting an experimentation roadmap that conducts A / B and multi-variant tests.

YOUR SKILLS AND EXPERIENCE

Demonstrable experience in digital marketing or planning for a large organisation with some experience in media channels like Email Push Notifications Display Social or Video (e.g. YouTube).

ESSENTIAL CRITERIA

• Demonstrable experience in digital marketing or planning for a large organisation with some experience in media channels like Email Push Notifications Display Social or Video (e.g. YouTube).
• Experience of complying with various rules procedures guidelines and policies including Editorial Policy Diversity Safety Data Protection / Privacy and Information Security for marketing output.
• Experience of using marketing analytics systems for reporting on campaign performance and making data-driven decisions (e.g. Google Analytics Piano Adobe Meta Analytics).
• Proven attention to detail in proofing copy and delivering high-profile output to large audiences across the UK.

  if no fix above; will close. \h3>DESIRED BUT NOT REQUIRED

  • Ability to target audience segments using CRM and CDP (Customer Data Platform) systems ac‑tivate these segments in various channels and iterate them throughout a campaign.

  If you can bring some of these skills and experience along with transferable strengths wed love to hear from you and encourage you to apply.

  Key Skills

  Graphic Design,Marketing,MailChimp,Microsoft Publisher,Adobe Creative Suite,Constant Contact,Email Marketing,Adobe Photoshop,Social Media Management,Adobe Illustrator,Wordpress,Adobe Indesign