Group Marketing Director (Interim Mat Cover)

Selwood Ltd; Chandler's Ford; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

A leading company in Chandler's Ford is seeking an experienced Group Marketing Director (Interim Maternity Cover) to spearhead brand transformation and lead the marketing team. This role includes executing a new brand identity, managing communications, and supporting ongoing campaigns. Ideal candidates will have a strong background in leadership and marketing strategy. Competitive salary and benefits package offered in a hybrid work environment.

Benefits

Competitive salary

Company car allowance

Eligible for company bonus scheme

28 days holiday + 8 Bank Holidays

Private Medical Insurance

Pension scheme

Life assurance protection

Employee Assistance Programme

Qualifications

• Demonstrable experience in a similar leadership marketing role.
• Experience leading and developing a high-performing marketing team.
• Expertise in corporate communications, digital marketing, and campaign management.

Responsibilities

• Lead the execution of the new brand identity across all business units.
• Provide day-to-day leadership and support to the marketing team.
• Drive employee engagement and brand advocacy through internal communications.

Skills

Leadership

Marketing Strategy Development

Budget Management

Digital Marketing

Stakeholder Management

Education

Degree in Marketing or Communications

Tools

MS Office

Canva

Job description

About The Role

We are looking for an experienced Group Marketing Director (Interim Maternity Cover) to spearhead a major brand transformation and provide strong leadership during an exciting period of change. This fixed-term role will be pivotal in managing the rollout of a new brand name and group identity across internal and external audiences. The role will also lead and support the existing marketing team, ensuring continuity and momentum across all marketing and communications activities.

Responsibilities

• Brand Rollout & Strategic Projects
  • Lead the execution of the new brand identity across all business units, ensuring consistency and alignment with strategic goals.
  • Manage internal and external communications related to the rebrand, including stakeholder engagement, launch events, and brand training.
  • Oversee the update of all brand assets, digital platforms, and marketing collateral.
  • Embed the new brand across all business units to create an integrated identity within our group of companies.
• Team Leadership & Operational Oversight
  • Provide day-to-day leadership and support to the marketing team in the UK, along with assistance to the wider marketing teams.
  • Ensure continuity of ongoing campaigns, digital content, and events. Ensure alignment to our new tone of voice, brand strategy and value proposition.
  • Maintain oversight of the marketing budget and brand project budget, ensuring effective spend and ROI tracking.
• Internal & External Communications
  • Drive employee engagement and brand advocacy through clear, consistent internal communications.
  • Manage external communications, including media relations, PR, and crisis communications.
• Digital & Campaign Management
  • Oversee digital marketing efforts, including website updates, social media, and marketing automation and its alignment to the new brand identity.
  • Support the planning and delivery of sector-specific campaigns and key events.
• Campaigns & Events
  • Plan and execute strategic marketing campaigns across sectors and regions, working closely with commercial and sales teams.
  • Direct the delivery of corporate and customer events, trade shows, and conferences, ensuring alignment with brand and commercial goals.

Qualifications

• Essential:
  • Demonstrable experience in a similar leadership marketing role with a proven track record in developing and implementing marketing strategies.
  • Experience leading and developing a high-performing marketing team, including people management, coaching/mentoring and/or people development.
  • Experience managing a budget, including invoice tracking and budgeting for future years.
  • Computer literate, including MS Office, Canva and ideally some video editing experience.
  • Expertise in corporate communications, digital marketing, and campaign management.
  • Strong leadership and stakeholder management skills, with experience influencing at board and executive levels.
  • Commercially astute and results-driven.
  • A full UK driving licence with ability and willingness to travel within the UK on a regular basis, and internationally from time to time.
  • Ability and willingness to travel for exhibitions across the UK and stay for the duration of that event.
• Desirable:
  • Degree in Marketing, Communications, or a related field; professional marketing qualifications (e.g., CIM) preferred.
  • Experience in post-acquisition brand integration is highly desirable.

Benefits

• Competitive salary
• Company car allowance
• Eligible for company bonus scheme (annual and quarterly payments)
• 28 days holiday + 8 Bank Holidays
• Private Medical Insurance (PMI) for yourself and either your partner or your children
• Medical cash plan for yourself and your partner - reimburse health costs e.g. dentist or optician, access to 24hour online GP services, discounted gym memberships
• Pension scheme with contribution based on total earnings not just salary
• Life assurance protection at 4 x salary
• Employee discount scheme (discounts/vouchers for supermarkets, high street shops, holidays and more)
• Employee Assistance Programme (EAP) & access to Mental Health first aiders
• Employee referral scheme (up to £1,000 per referral)
• Hybrid working (i.e., working from home and in the office) pattern
• Support for development and training

This role is not open to Agencies - Please no calls or emails - Thank you.

Equality, Diversity & Inclusion

Workdry International Ltd is committed to encouraging equality, diversity, and inclusion among our workforce, and eliminating unlawful discrimination. We value transparency, respecting others and understanding differences. We give full and fair consideration to all applicants, regardless of age, disability, gender reassignment, race, religion or belief, sex, sexual orientation, marriage and civil partnership, and pregnancy and maternity. As part of your recruitment journey, we are happy to support requests for reasonable adjustments.