Freelance Writer

Outlier AI; Remote; GBP 60,000 - 80,000; Part time

Job summary

A leading global player in the AI space seeks a Creative Content Strategist for a remote, part-time position. This role requires both creative vision and analytical skills to train AI models in campaign planning and content generation. The ideal candidate will have proven experience in content strategy or digital marketing, strong conceptual thinking abilities, and excel in critical evaluation of creative outputs. This flexible role offers $15 - $18 per hour, with the potential for 5–10 hours of work per week, extending to 40 hours if desired.

Qualifications

• Proven experience in Content Strategy, Creative Direction, Digital Marketing, or a related field.
• Strong ability to think conceptually; you understand why a piece of content works.
• Experience creating content calendars, brand guidelines, or campaign strategies.
• Excellent critical thinking skills to evaluate AI responses.
• Comfortable working independently in a remote environment.

Responsibilities

• Develop and test content strategies for training AI on campaign planning.
• Evaluate AI-generated creative concepts for originality and relevance.
• Create prompts for the AI to brainstorm and solve marketing problems.
• Analyze AI outputs for brand voice alignment.
• Rewrite generic AI ideas into strategic concepts.

Skills

Content Strategy

Creative Direction

Digital Marketing

Critical Thinking

Job description

Job Title

Creative Content Strategist (Remote)

Employment Type

Remote, part‑time independent contractor

Location

Remote within United States, United Kingdom, Canada, Ireland, Australia & New Zealand (You must be legally authorised to work in the country where you are based)

Compensation

$15 - $18 per hour based on location, experience, responsibilities, and performance.

Role Overview

We are hiring on behalf of a leading global player in the AI space. This remote, part‑time contract role requires a dual mindset: half creative visionary, half analytical planner. As a Creative Content Strategist, you will help train AI models to think big picture. You won't just look at individual sentences; you will evaluate how the AI ideates, structures campaigns, and adapts its creative voice to meet specific strategic goals and audience personas.

Key Responsibilities

• Develop and test high‑level content strategies to train the AI on how to plan campaigns, not just write individual assets.
• Evaluate AI‑generated creative concepts (e.g., ad angles, blog topics, social media series) for originality, relevance, and strategic alignment.
• Create complex prompts that require the AI to brainstorm, role‑play as a brand strategist, or solve creative marketing problems.
• Analyze AI outputs to determine if they successfully capture the intended "brand voice" and emotional hook requested in the prompt.
• Rewrite generic or flat AI ideas into compelling, strategic concepts to serve as "gold standard" training data.

Qualifications

• Proven experience in Content Strategy, Creative Direction, Digital Marketing, or a related field.
• Strong ability to think conceptually; you understand why a piece of content works, not just how to write it.
• Experience creating content calendars, brand guidelines, or campaign strategies.
• Excellent critical thinking skills to objectively evaluate the "creativity" and "strategic value" of AI responses.
• Comfortable working independently in a remote environment, managing time across multiple projects.

Compensation and Benefits

Rate: Earn up to $18 USD/hr (Rates vary based on project complexity and expertise). Flexibility: 100% remote with no fixed schedule. Contributors typically spend 5–10 hours per week, with the option to work up to 40 hours.

Equal Opportunity Employer

We’re committed to fostering a diverse and inclusive work environment. We welcome applicants from all backgrounds and celebrate diversity in our workforce.