Founders Associate

Antler; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A dynamic startup in Greater London is looking for a Founders Associate to work closely with founders on growth initiatives. The role involves customer acquisition through outbound campaigns and creating engaging video content for brand awareness. Successful candidates will have 0-3 years of experience in growth or content creation and possess startup adaptability. You will have ownership of initiatives from ideation to execution, with immediate visibility of your impact on the business.

Benefits

Exposure to founders

Ownership from day one

Career development

Cross-functional learning

Clear impact measurement

Qualifications

• 0-3 years of experience in growth/commercial work and content creation.
• Hands-on experience creating engaging short-form videos.
• Understanding of customer acquisition with comfort in outbound work.

Responsibilities

• Run outbound campaigns for customer acquisition.
• Create engaging video content and LinkedIn posts.
• Test and analyze growth tactics with autonomy.

Skills

Customer acquisition

Content creation

Hands-on video skills

Commercial mindset

Startup adaptability

Tools

CapCut

Premiere Pro

Job description

About Flowla

We're building AI-powered tools that are transforming how B2B sales teams close deals & onboard customers. Think digital sales rooms with AI agents that actually do the work: drafting follow-ups, identifying stakeholders, syncing CRMs, and keeping deals moving forward.

• We're a Seed-stage startup based in London (12 people, well-funded with strong runway) competing in a fast-growing market. Our customers include B2B companies in tech, finance, and healthcare who are tired of deals stalling mid-funnel.
• We've built a product that customers love (93% G2 rating, customers seeing 25-35% faster sales cycles), and now we need to aggressively scale customer acquisition.

The Role

As a Founders Associate, you'll work directly with the founders on high-impact growth initiatives:

• Customer acquisition: Running outbound campaigns, building partnership pipelines, experimenting with new channels to drive qualified leads
• Content creation: Creating engaging short-form video content and LinkedIn posts that drive brand awareness and inbound interest—you'll be both strategist and creator, editing videos and writing copy that resonates with our B2B SaaS audience
• Growth experiments: Testing new tactics, analyzing what works, iterating fast in a "figure it out" environment where you have real autonomy

This isn't a narrow execution role. You'll own entire initiatives from ideation to results, working alongside a 12 person team where your impact is visible immediately.

What we're looking for

• 0-3 years experience with a mix of growth/commercial work AND content creation (especially video)
• Hands-on video skills: You've created engaging short-form content (TikTok, Reels, LinkedIn video) and know what makes people stop scrolling, whether that's through editing tools like CapCut, Premiere Pro, or whatever works
• Commercial mindset: You understand customer acquisition, you're comfortable with outbound work, and you think in terms of pipeline and conversion
• Startup DNA: You thrive in ambiguity, take ownership without hand-holding, and get energized (not stressed) when priorities shift weekly

What’s in it for you

• Front row seat with the founders. Daily exposure to strategy, product, and GTM decisions with fast feedback loops and real visibility.
• Ownership from day one. Run projects end to end (pilots, processes, content) and see your work ship in days, not months.
• Compound learning. Build rare, cross functional skills across growth, sales, CS, RevOps, and Product Ops.
• Clear, measurable impact. Track how your work improves business metrics, then put those wins on your resume.
• Career runway. Grow into Sales, Customer Success, RevOps, Product Ops, or Growth with a development plan shaped around your strengths.

This probably isn’t for you if…

You want a tightly scoped job,

You prefer long planning cycles over fast iteration,

You dislike switching contexts day to day.