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Field Sales Manager - Core London

Deliveroo

City of Westminster

On-site

GBP 60,000 - 80,000

Full time

Yesterday
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Job summary

A leading food delivery service is seeking a Regional Sales Manager to lead their sales team in Core London. The role requires managing a team of Field Sales Executives to hit sales targets by signing local restaurants through compelling proposals and complex negotiations. Ideal candidates will have over 5 years of sales experience, strong negotiation skills, and the ability to manage a team effectively. A passion for food and restaurant culture is also essential. This position promotes leadership and innovative sales strategies.

Benefits

Healthcare benefits
Generous annual leave
Parental leave

Qualifications

  • 5+ years of sales and commercial experience.
  • Experience managing a team and ensuring they hit targets.
  • Able to structure win-win deals for restaurants.

Responsibilities

  • Manage a team of Field Sales Executives.
  • Negotiate with restaurants to achieve the best outcomes.
  • Ensure team performance aligns with regional strategies.

Skills

Sales experience
Negotiation skills
Team management
Commercial knowledge
Leadership
Customer relationship management
Fluent in multiple languages
Job description

Reporting directly to the Head of Sales and working closely with the Regional Directors and their leadership teams, the Regional Sales Managers will be responsible for the sales team in Core London and its performance. You will be managing a team of Field Sales Executives, ensuring that they hit their sales targets. This will involve direct support in the field signing best local restaurants in deals which require compelling proposals and complex negotiations. You will also be supporting the Regional managers to ensure we translate local knowledge to your team's priorities and work closely with the Regional Directors to ensure your team delivers the Regional strategies. You will role model best‑in‑class behaviours in Salesforce and support the roll‑out of training programmes developed by the central sales organisation and Head of Sales in addition to providing 2‑way feedback.

Responsibilities
  • Managing your team of direct reports to map, prospect, pitch and close the highest potential restaurants across your region in an organised fashion.
  • Working with commercial teams to structure complex deals and negotiate effectively with restaurants to achieve the best outcomes for Deliveroo.
  • Owning overall pipeline management in your region with regular reviews.
  • Understanding and succinctly communicating Deliveroo's value proposition to support the sell in to restaurants (physical visits, emails, calls, and social media). Keeping senior internal stakeholders informed of the sales progress within your region.
  • Providing significant time in-field leading their teams on the ground – providing structure, clarity on priorities and setting clear and stretching goals.
  • Hiring, onboarding and training – hiring top‑tier talent, working with recruitment, then managing onboarding; role‑modeling best practices and embedding tools, processes and rules of engagement.
  • Managing underperformance through PiPs, working directly with HR.
  • Gaining insight in-field into challenges and opportunities for the sales team and working with the Head of Sales to roll out improvements (e.g., SF efficiencies).
  • Aligning with RMs/CMs on regional priorities (e.g., CVP gaps) and supporting BDMs with deals/negotiations with key partners involving cross‑functional support (e.g., Marketing).
  • Optimising how their teams work the market including efficient routing. Tracking competitor moves and surfacing market insights that inform broader sales strategy.
  • Being the first point of escalation for the RSM team, resolving local issues quickly and keeping their region aligned with wider sales and cross‑functional priorities.
  • Sampling food from a variety of high quality establishments and attending restaurant and food meet‑ups. Enjoying the restaurant scene and having an interest in new and different cuisines.
Key Goals & Qualifications
  • Key Goal: Number priority restaurants signed each month in your Region.
  • Additional goals include:
    • Onboarding excellence and upsells – e.g., maximising commercial opportunity, selling‑in marketing packages at launch, menu completeness at go‑live.
    • Time spent giving feedback and training to more junior team members on their sales performance.
  • Be comfortable with targeting new business and have sales experience.
  • 5+ years of sales and commercial experience.
  • Experience managing a team and ensuring that they hit targets.
  • Negotiation skills – able to structure win‑win deals for restaurants and for Deliveroo.
  • Commercial knowledge – understand the economics of food delivery for restaurants and Deliveroo.
  • Ability to demonstrate product and industry knowledge to clients.
  • Aspiring leader who can influence colleagues to achieve team goals and manage cross‑functional initiatives to improve ways of working.
  • Take ownership and work within demanding targets.
  • Have an interest in all things food and restaurants.
  • Be tenacious and motivated.
  • Live within the assigned region.
  • Additional language skills are welcomed: Arabic, Spanish, Portuguese, Swahili, Mandarin, Cantonese, Urdu, Korean, Vietnamese, Thai, Japanese or Bahasa/Malay.
Region

United Kingdom & Ireland (UK&I) is the largest market for Deliveroo and is at the forefront of strategic, commercial and operational innovation. Our partner‑facing commercial teams present one of the biggest growth opportunities available to Deliveroo and we are building a team of commercially savvy, entrepreneurial and ambitious individuals to help us fulfil our partners' potential in key categories.

Why Deliveroo

Our mission is to transform the way you shop and eat, bringing the neighbourhood to your door by connecting consumers, restaurants, shops and riders. We are transforming the way the world eats and shops by making access to food and products more convenient and enjoyable. We give people the opportunity to buy what they want, when and where they want it. We are a technology‑driven company at the forefront of one of the most rapidly expanding industries in the world. We are still a small team, making a very large impact, looking to answer some of the most interesting questions out there. We move fast, value autonomy and ownership, and we are always looking for new ideas.

Workplace & Benefits

At Deliveroo we know that people are the heart of the business and we prioritise their welfare. Benefits differ by country, but we offer many benefits in areas including healthcare, well‑being, parental leave, pensions and generous annual leave allowances, including time off to support a charitable cause of your choice. Benefits are country‑specific – please ask your recruiter for more information.

Diversity

At Deliveroo, we believe a great workplace is one that represents the world we live in and how beautifully diverse it can be. That means we have no judgement when it comes to any one of the things that make you who you are – your gender, race, sexuality, religion or a secret aversion to coriander. All you need is a passion for (most) food and a desire to be part of one of the fastest‑growing businesses in a rapidly growing industry.

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