Fashion Account Marketing Lead - Reebok

TRP Recruitment; Greater London; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading sports brand is seeking an Account Marketing Lead in Greater London. This role involves leading the marketing strategy and managing relationships with key accounts across Europe. Candidates should have experience in campaign development and the ability to collaborate with cross-functional teams. The position requires a passion for marketing and brand growth, focusing on strategic initiatives and implementing marketing strategies tailored to European accounts.

Qualifications

• Experience leading marketing strategies with key account partners.
• Strong background in campaign development and execution.
• Ability to manage cross-functional teams and external agencies.

Responsibilities

• Lead the marketing strategy and seasonal initiatives with European key account partners.
• Develop and implement tailored marketing strategies for key European accounts.
• Create seasonal plans and campaign concepts across all channels.

Job description

Reebok Europe are looking for an Account Marketing Lead, you will be directly reporting to the Head of Marketing and will be the key point of contact for a specific area / territory, managing relationships

with strategic business partners and key accounts across the sport and lifestyle offence. We are looking for growth driven candidates, with passion for the brand, community and product

first mind-set.

Main Responsibilities Will Include :

• Be responsible for leading the marketing strategy and seasonal initiatives with European key account partners.
• Strategic Marketing Leadership : Develop and implement marketing strategies tailored to key European accounts, aligning with overall brand objectives and seasonal initiatives.
• Campaign Development & Execution : Create seasonal plans and campaign concepts, ensuring comprehensive execution across the full marketing funnel, including digital, social, retail, and experiential activations.
• Cross-Functional Coordination : Lead cross-functional teams and external agencies to deliver cohesive seasonal marketing initiatives, including content creation, media planning, social engagement, influencer partnerships, staff training, events, and activations.

Collaboration & Briefing : Work closely with PR, social media, and creative teams to brief them on upcoming campaigns and content requirements, ensuring seamless integration and messaging con...