eCommerce Lead

Forward Role; Greater London; Hybrid; GBP 125,000 - 150,000; Full time

Job summary

A leading recruitment firm is seeking an experienced eCommerce Lead to drive online sales growth and manage a team. This role involves overseeing trading performance, monitoring key KPIs, and ensuring a seamless customer journey across all platforms. Ideal candidates will have over 4 years of experience in ecommerce trading, preferably in fashion or activewear, and possess strong analytical skills. The company offers a competitive salary, bonus scheme, and comprehensive benefits including flexible working hours and private healthcare.

Benefits

Competitive salary

Annual bonus scheme

Flexible working hours

Enhanced employer pension contributions

Private healthcare

26 days' holiday plus bank holidays

40% staff discount

Death in service benefit

Free on-site gym

Free on-site EV charging

Qualifications

• 4+ years' experience in ecommerce trading, preferably in fashion or activewear.
• Proven experience managing and developing teams.
• Strong understanding of ecommerce KPIs and digital trading drivers.

Responsibilities

• Own trading performance across all international markets.
• Monitor key KPIs and provide actionable insights.
• Manage the ecommerce trading calendar.
• Oversee all onsite and app merchandising.
• Drive A/B testing initiatives.
• Lead the customer journey across all platforms.
• Own ecommerce reporting for senior leadership.

Skills

eCommerce trading experience

Analytical skills

Team management

Understanding of eCommerce KPIs

Communication skills

Commercial strategy

Job description

We're looking for an experienced eCommerce Lead to drive online sales growth, elevate the customer experience, and lead day-to-day trading across multiple ecommerce channels. This role blends commercial strategy, data-driven decision making, and hands-on execution. You'll manage a team of three and work collaboratively with marketing, CRM, operations, and creative teams to deliver best-in-class digital performance.

Key Responsibilities

• Own trading performance across all international markets, delivering against revenue and margin targets.
• Monitor key KPIs (conversion rate, AOV, sessions) and provide actionable insights to optimise results.
• Manage the ecommerce trading calendar, ensuring alignment with brand marketing and key seasonal moments.
• Oversee all onsite and app merchandising, ensuring product and content accuracy.
• Support the CRO roadmap by driving A / B testing and initiatives to improve conversion and user experience.
• Lead the end-to-end customer journey, ensuring a seamless experience across desktop, mobile, and checkout.
• Own ecommerce reporting, dashboards, and weekly trading updates for senior leadership.

Skills & Experience

• 4+ years' experience in ecommerce trading (fashion or activewear preferred).
• Proven experience managing and developing teams.
• Strong understanding of ecommerce KPIs and digital trading drivers.
• Highly analytical with the ability to turn data into impactful actions.
• Excellent communication skills with the ability to collaborate across marketing, operations, and creative.
• Commercially minded with a track record of delivering results.

Salary & Benefits

• Competitive salary
• Annual bonus scheme (sliding scale)
• Flexible working hours
• Enhanced employer pension contributions
• Private healthcare
• 26 days' holiday plus bank holidays
• 40% staff discount
• Death in service benefit (4× annual salary)
• Free on-site gym
• Free on-site EV charging