Drinks Sales Manager

WR Logistics; South Yorkshire; Hybrid; GBP 34,000 - 40,000; Full time

Job summary

A leading recruitment agency is looking for an enthusiastic Drinks Sales Manager to drive on-trade sales across Yorkshire. You will be responsible for building relationships with hospitality venues and managing existing accounts. The ideal candidate has a proven background in drinks sales and excels in a fast-paced environment. This role offers a competitive salary of up to £40,000 and opportunities for career progression.

Benefits

Competitive salary up to £40,000

Pension scheme

Career progression opportunities

Qualifications

• Proven experience in on-trade drinks sales or similar role within the hospitality or FMCG sector.
• Strong track record of winning new business and growing existing accounts.
• Confident, outgoing, and able to build rapport quickly with clients.

Responsibilities

• Identify and win new business opportunities within the on-trade sector.
• Manage and grow existing accounts, ensuring strong relationships.
• Deliver regular reporting on sales performance, trends, and market insights.

Skills

On-trade drinks sales

Client relationship building

Target-driven sales

Excellent communication skills

Proven negotiation skills

Job description

Overview

Drinks Sales Manager (On-Trade)
Yorkshire (Field-based)
Up to 40,000 per annum
Food & Beverage / Hospitality Sales

I currently have an exciting opportunity for an enthusiastic, outgoing, and target-driven Drinks Sales Manager to join a growing team and take ownership of on-trade sales across Yorkshire. You'll be responsible for driving new business and managing existing accounts across a wide range of hospitality venues - including bars, restaurants, pubs, and hotels.

You'll be passionate about the drinks industry, confident in building long-term relationships, and experienced in delivering results in a competitive, fast-paced sales environment.

Key Responsibilities

• Identify and win new business opportunities within the on-trade sector across Yorkshire.
• Manage and grow existing accounts, ensuring strong relationships and repeat business.
• Develop tailored sales strategies to meet targets and increase brand visibility across your territory.
• Build strong relationships with key decision-makers in hospitality venues.
• Deliver regular reporting on sales performance, trends, and market insights.
• Collaborate with internal marketing and supply teams to support product launches and campaigns.
• Represent the brand at trade events, tastings, and customer activations.

About You

• Proven experience in on-trade drinks sales or similar role within the hospitality or FMCG sector.
• Strong track record of winning new business and growing existing accounts.
• Confident, outgoing, and able to build rapport quickly with a wide range of clients.
• Self-motivated and target-driven, with a proactive approach to meeting and exceeding KPIs.
• Excellent communication, negotiation, and presentation skills.
• Full UK driving licence and willingness to travel across Yorkshire.

What’s on Offer

• Competitive salary up to 40,000
• Pension scheme
• Career progression opportunities within a growing team

Interested? Apply now with an up-to-date CV to be considered for this exciting Sales Manager opportunity.

WR Logistics are the recruitment partner for all vacancies in the logistics industry. We recruit UK wide for permanent and contract jobs.

WR is acting as an Employment Agency in relation to this vacancy.