Demand Generation Manager (Hybrid)

Fastmarkets; City Of London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading price-reporting agency in London is looking for a Demand Generation Manager to enhance marketing efforts and drive lead generation. This role involves developing integrated campaigns, improving engagement, and collaborating closely with sales teams. Candidates should have experience in digital marketing and strong analytical skills.

Qualifications

• Experience in digital marketing and lead generation strategies.
• Strong analytical skills and ability to optimize campaigns.

Responsibilities

• Develop and execute integrated marketing campaigns.
• Drive awareness, engagement, and pipeline growth.
• Collaborate with sales and product marketing teams.

Job description

Overview

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Company Description

Fastmarkets is an industry-leading price-reporting agency (PRA) and information provider for global commodities, providing price data, news, analytics and events for the agriculture, forest products, metals and mining and new-generation energy markets. Fastmarkets' data is critical for customers seeking to understand and predict dynamic, sometimes opaque markets, enabling trading and risk management. Fastmarkets is a global business with a history dating back to 1865 and is built on trust and deep market knowledge. It has more than 600 employees spread across global locations in the UK, US, China, India, Singapore, Brazil, Belgium, Finland and beyond.

The Role

We are searching for a talented, highly motivated Demand Generation Manager to join our team. As a key member of our marketing department, this individual will play a crucial role in aligning our sales and marketing efforts, improving our lead generation strategies, and contributing to the overall growth and success of the company. The Demand Generation Manager is responsible for developing and executing integrated marketing campaigns that drive awareness, engagement, and pipeline growth. This role focuses on generating high-quality leads through digital channels, events, content marketing, and strategic partnerships. The manager collaborates closely with sales, product marketing, and analytics teams to optimise campaign performance and ensure alignment with business goals.