Customer Relations Manager

RCH Care Homes; England; On-site; GBP 30,000 - 45,000; Full time

Job summary

A leading care service provider is seeking a Customer Relations Manager for Manton Heights Care Centre in Bedford. This role focuses on delivering a robust Sales and Marketing plan to ensure occupancy targets are met. The ideal candidate will have strong sales and marketing experience within the care sector, exceptional leadership skills, and a strategic mindset. Join a supportive team in making a significant impact on the care community.

Benefits

Supportive and forward-thinking team

Qualifications

• Proven experience in a senior sales and marketing role within the care sector is essential.
• Strong understanding of the private care market.
• Exceptional leadership, communication, and relationship-building skills.
• Strategic thinker with a results-driven mindset.
• Willingness to travel across the specified regions.

Responsibilities

• Plan and deliver the sales & marketing strategy for the care home.
• Input accurate information on Care HQ and manage the care seeker journey.
• Deliver Sales & Marketing events preparation and co-ordination.
• Manage the move in process in conjunction with the General Manager.

Skills

Leadership

Communication

Sales and Marketing

Relationship-building

Job description

Overview

RCH are looking for a Customer Relations Manager to work at Manton Heights Care Centre, based in Bedford. Responsible for ensuring occupancy targets and AWF targets are met by delivering a comprehensive Sales and Marketing plan which contains a blend of managing the care seeker journey to increase occupancy, generating good news stories to support the homes visibility and also managing the social media platform to engage with families and care seekers.

Responsibilities

• Plan and deliver the sales & marketing strategy for the care home which will contain a blend of activity ranging from meeting and influencing partners in the community to delivering the social media strategy.
• Be responsible for inputting accurate information on Care HQ (CRM system) and to manage the care seeker journey, such as visits to the home and follow-ups. Thus, ensuring the sales cycles is achieving the required conversion rates.
• Deliver Sales & Marketing events, preparation and co-ordination of the event in-line with the Sales and Marketing Toolkit (SOP).
• Managing the move in process in conjunction with the General Manager and ensuring the process is a smooth, seamless transition from choice to move in

About You

• Proven experience in a senior sales and marketing role within the care sector is essential
• Strong understanding of the private care market
• Exceptional leadership, communication, and relationship-building skills
• Strategic thinker with a results-driven mindset
• Willingness to travel across the specified regions

Why Join Us?

• Work with a supportive and forward-thinking team