CRM Manager - Beauty

CVUK; City Of London; On-site; GBP 40,000 - 60,000; Full time

Job summary

A leading beauty brand in London is seeking a CRM Manager to enhance customer engagement and loyalty. The ideal candidate will develop CRM strategies, execute multi-channel campaigns, and utilise strong analytical skills. Experience in beauty or retail CRM management is preferred. This role offers the opportunity to make a significant impact on customer retention and lifetime value.

Qualifications

• Experience in CRM management, ideally in beauty or retail.
• Strong analytical skills with CRM software proficiency.
• Excellent communication and project management abilities.

Responsibilities

• Develop and implement strategies to boost customer retention and lifetime value.
• Execute multi-channel campaigns and optimise based on performance.
• Use data to create targeted segments and personalise communications.
• Monitor campaign performance, providing insights and recommendations.
• Optimise the customer journey for enhanced engagement and conversion.

Skills

CRM management experience

Analytical skills

Communication skills

Project management

Tools

CRM software proficiency

Job description

We are currently looking for a CRM Manager to join a leading beauty brand in London, dedicated to providing exceptional customer experiences. We are seeking a skilled CRM Manager to drive customer engagement and loyalty.

Key Responsibilities

• CRM Strategy: Develop and implement strategies to boost customer retention and lifetime value.
• Campaign Management: Execute multi-channel campaigns (email, SMS, loyalty programs) and optimise based on performance.
• Customer Segmentation: Use data to create targeted segments and personalise communications.
• Data Analysis: Monitor campaign performance, providing insights and recommendations.
• Customer Journey: Optimise the customer journey for enhanced engagement and conversion.

Qualifications

• Experience in CRM management, ideally in beauty or retail.
• Strong analytical skills and CRM software proficiency.
• Excellent communication and project management abilities.