Creative Automation & Templatization Specialist

Experis; Brighton; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A global marketing solutions company is seeking a Creative Automation & Templatization Specialist for a hybrid role in London. You will design scalable marketing asset templates, integrate them into workflows, and leverage generative AI tools to enhance content creation. The ideal candidate has strong skills in Adobe Stack and experience with cross-functional collaboration. This role offers an exciting opportunity to streamline creative processes and ensure brand consistency.

Qualifications

• Experience in designing scalable templates for marketing assets.
• Ability to integrate templates into marketing workflows.
• Familiarity with managing asset distribution and synchronisation.

Responsibilities

• Design and maintain scalable templates for global marketing assets.
• Integrate templates into marketing workflows for compatibility.
• Manage asset distribution and coordination with teams.

Skills

Adobe Stack

Generative AI tools

Process automation

Cross-functional collaboration

Tools

Adobe Firefly

Google Vertex AI

Adobe Workfront

Job description

Job Description

Job Title: Creative Automation & Templatization Specialist
Location: London (Hybrid)
Contract
Purpose
The Creative Automation & Templatization Specialist is responsible for driving efficiency and consistency in global marketing asset production by designing scalable templates and implementing automation solutions.
This role ensures seamless integration across creative workflows (DAM and Workfront tools), leverages advanced tools including generative AI, and supports cross-functional collaboration to optimise asset creation, localisation, and distribution.
Job Description:

• Design and maintain scalable templates for global marketing assets (static/animated, multiple sizes, product variations) using Adobe Stack and Creative Cloud Libraries.
• Integrate templates seamlessly into marketing workflows, ensuring compatibility with tools such as Adobe Workfront and other process automation systems.
• Manage asset distribution and synchronisation, coordinating with QC, transcreation, and localisation teams, as well as external agencies.
• Leverage generative AI tools (e.g., Adobe Firefly API services, Google Vertex AI, etc.) to enhance content creation and drive efficiency in asset production.
• Collaborate with cross-functional teams to maintain brand consistency and optimise creative processes.