Content Marketing Executive

Denholm Associates; Glasgow; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading online education provider based in Glasgow is seeking a Content Marketing Executive to join their marketing team. In this role, you will create engaging content aimed at reaching new audiences, driving website traffic, and enhancing customer journeys. The position offers a hybrid working environment with two days on-site. Candidates should possess excellent writing skills, experience in SEO copywriting, and a collaborative spirit. There are ample opportunities for career growth as the company expands its operations.

Benefits

Hybrid work model

Career growth opportunities

Inclusive work environment

Qualifications

• Proven experience writing across various channels, especially blogs.
• Understanding of SEO best practices.
• Ability to produce diverse content types including articles, infographics, and videos.

Responsibilities

• Create and maintain marketing content targeting new audiences.
• Produce content on topics like HR, wellness, finance, and career development.
• Participate in content and strategy meetings.

Skills

Excellent writing and editing skills

SEO copywriting

Social media channels

Digital KPIs

Collaborative approach

Job description

Looking for a role where you can put your content skills to work? Want to be part of an inclusive team producing some fantastic work?

ICS Learn are a leading provider of online qualifications and looking to add to their talented marketing team. As Content Marketing Executive, you’ll play a key role in creating content that will help to reach new audiences, drive traffic and support on customer journey.

As a business, they help their students learn and better themselves but that doesn’t stop there. There’s a big focus on upskilling and developing their employees so if you are looking for somewhere to progress, this could be for you.

With a lovely office in Glasgow city centre, there is flexibility to work hybrid with the team getting together on-site Tuesday and Wednesday.

What we’re looking for:

• Excellent writing and editing skills
• Experience of writing across a range of channels/formats – with blog writing being a core one
• A solid understanding and exposure to SEO copywriting
• Working knowledge of a range of social media channels
• Understanding of digital KPIs, trends and best practices
• A collaborative and self‑motivated approach to your work, able to build relationships both external and internal

What you’ll be doing:

• Creating, writing and maintaining marketing content across a range of channels – with the goal to reach new audiences, drive website traffic and support the customer journey
• Producing content across a range of subjects with a focus on HR, wellness, finance, business and career development – both for local and international markets
• Contributing to a variety of content including blogs infographics, video, animations, whitepapers and adverts – ensuring it aligns with brand guidelines and TOV
• Maintaining website and marketing collateral
• Participating in weekly content, SEO, social media strategy and planning meetings

The good stuff:

• Hybrid working from lovely city centre office in Glasgow (2 days on‑site)
• Part of a genuinely trusting, collaborative and inclusive working environment – lots of longevity across the team!
• Joining at an exciting time as the business goes through a period of growth
• Lots of learning opportunities and career growth on offer – some brilliant examples of team members who have risen through the ranks and taken on more responsibilities

If this sounds like you? Please get in touch with Scott @ Denholm for more information.

You can apply here

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