Commercial Activation Executive

Formula One; Greater London; On-site; GBP 30,000 - 40,000; Full time

Job summary

A premier motorsports organization is seeking a Commercial Activation Executive to support their Academy team. The role encompasses managing partner activations, event coordination, and liaising with internal stakeholders. Ideal candidates will have a degree and 1-3 years of relevant experience in sports or dynamic environments. This position offers opportunities for collaboration in a fast-paced environment and access to numerous employee benefits including healthcare, annual leave, and training opportunities.

Benefits

Private Healthcare scheme

Dental Care

25 days annual leave plus holidays

4 x Grand Prix Paddock passes per season

Qualifications

• 1-3 years' experience in a similar role at a dynamic organization.
• 1-3 years of working with large brands and events, ideally in sports.
• Ability to travel and work on multiple projects across time zones.

Responsibilities

• Support delivery of partner activations across F1 Academy.
• Manage operational elements of the F1 Academy events.
• Coordinate driver appearance requests and liaise with teams.

Skills

Relationship building

Event coordination

Project management

Understanding of sports business

Education

University Degree

Job description

Are you ready to make your mark in the world of Formula 1?

At Formula 1, we are passionate about delivering the world’s greatest sports and entertainment spectacle leaving a positive legacy wherever we race. Innovation has always been at the heart of what we do ever since our first Grand Prix in 1950. Now, 75 years on, the sport remains a pioneer, developing technologies that have made a significant impact on society beyond the track.

Everything you see on screen or at an event comes via our passionate and dedicated people. Whether its engineering, broadcast, legal, logistics, security, event management, commercial, media rights, marketing, or communications there is always a talented team working to maximise the potential of the sport.

We are looking for a Commercial Activation Executive to join our F1 Academy team. This role will be supporting the Commercial Activation Lead and the partnerships team at F1 Academy, as well as serving as a key point of contact for internal stakeholders

Main Duties and Responsibilities

• Support the end-to-end delivery of partner activations across F1 Academy, including but not limited to Paddock Club, F1A Paddock and off-track events
• Responsible for managing operational elements of the F1 Academy Commercial race weekend schedule, including guest lists and ticketing, gifting, liaison with supporting staff, accreditation and other event related duties
• Support the partnerships team with coordination of driver appearance requests and act as main liaison between the F1 Academy teams, drivers and commercial partners on race weekends and away from track
• Responsible for the management of the F1 Academy show cars, including providing quotes and invoicing to partners, as well as managing a variety of stakeholders and keeping an up-to-date booking calendar
• Responsible for stock management and distribution of F1 Academy uniforms
• Support the Commercial Activation Lead on Discover Your Drive initiatives and build relationships with the race promoters
• Support the Commercial Activation Lead by creating, developing and delivering activation proposals, working closely with other team members to build propositions that are creative and support the growth of the series
• Preparing case studies of activations at race weekends and events away from track
• Work with multiple internal and external stakeholders including brands and agencies

About You

• University Degree
• 1-3 years’ experience in similar role at a dynamic organisation supporting a fast‑paced team
• 1-3 years experience of working with large brands and events (ideally in sports)
• Knowledge within sport /sport business / events
• Able to work simultaneously on different projects in different timezones
• Ability to build strong relationships and maintain regular dialogue with internal
• Ability and willingness to travel

Why join the force behind the sport?

Joining F1 means becoming part of a team that values innovation, collaboration and personal growth. We offer a dynamic work environment where ideas are heard, and employee contributions truly make an impact. We seek to recruit, develop, and retain the most talented people to play their role in accelerating the future of the sport. As a member of the F1 team, you will be able to access our amazing benefits:

• Private Healthcare scheme
• Dental Care
• 4 x Grand Prix Paddock passes per season
• Enhanced maternity/paternity leave and other family planning policies
• A free staff shuttle service running to and from surrounding trains stations near to Biggin Hill
• Free healthy snacks in our offices
• Subsidised canteen in Biggin Hill, serving breakfast and lunch
• 25 days annual leave and 8 Bank Holiday days, plus a Christmas period closure
• Opportunities to develop and request training for your role via our in-house Learning and Development team
• Discount on F1 merchandise
• Discount at F1’s experiences including F1 Arcade and F1 Drive
• Perkbox benefit portal and more

Division

Commercial