Business Partner - Destination - GLA14671

GLASGOW CITY COUNCIL AND ARMS LENGTH ORGANISATION; United Kingdom; On-site; GBP 100,000 - 125,000; Part time

Job summary

A local government organization in the United Kingdom seeks an experienced Destination Marketer to promote Glasgow as an international destination. This part-time role involves developing marketing plans for both leisure and business events and overseeing international market strategies. You will engage in promotional activities like Fam trips and business missions. If you have a strong background in marketing communications, this could be a great opportunity for you.

Qualifications

• Experience in Destination Marketing or similar role.
• Ability to develop Marketing and Communications plans.
• Strong understanding of B2C and B2B marketing.

Responsibilities

• Develop and deliver marketing and communication plans.
• Oversee international market plans for leisure and business events.
• Support Fam trips and Business Development missions.

Job description

Job Description

Are you an experienced Destination Marketer?

Glasgow recently established a new Destination Management Organisation (DMO) to serve as the city’s voice to the world. Called Destination Glasgow, the new unit sits within Economic Development, in the Chief Executive’s Department and this post reports to the Destination Lead.

We are looking for a talented Destination Marketer to focus on the development and delivery of Marketing and Communications plans for the promotion of Glasgow as an international leisure and business event destination across both B2C and B2B (Conventions and Travel Trade).

This role is offered as a job share with an existing post holder. Together, you will oversee the development of international market plans, ensuring an integrated approach to marketing, communications and digital activity. You will also support activity such as Fam trips and Business Development missions to promote Glasgow and drive overnight visits through leisure and business events.

This role is part time and permanent and involves occasional overseas travel.

Application Packs

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Further Information

Please note that Glasgow City Council is currently completing a Job Evaluation exercise and introducing a new pay and grading structure which may impact on current salaries quoted in job adverts, see

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