INTRODUCTIONAt Burberry, we believe creativity opens spaces. Our purpose is to unlock the power of imagination to push boundaries and open new possibilities for our people, our customers and our communities. This is the core belief that has guided Burberry since it was founded in 1856 and is central to how we operate as a company today.
We aim to provide an environment for creative minds from different backgrounds to thrive, bringing a wide range of skills and experiences to everything we do. As a purposeful, values-driven brand, we are committed to being a force for good in the world as well, creating the next generation of sustainable luxury for customers, driving industry change and championing our communities.
JOB PURPOSEBurberry is looking for a talented Senior Art Director to join the Marketing team. In this position you will be a key contributor within the Art Direction team, whose role is to initiate and develop the creative strategy and delivery of a wide portfolio of marketing campaigns. You will be responsible for leading briefs end-to-end, working across model, stills and video shoots, managing external relationships with photographers, stylists and designers in addition to working closely within the wider internal marketing function. You will ensure each shoot is creatively powerful and aligns to our overarching brand vision, plus meets business goals and achieves optimal commercial impact.
RESPONSIBILITIES- Develop and execute creative strategies for each brief to include but not limited to; campaign imagery, lookbooks, digital assets, advertisements, and retail displays
- Maintain and evolve the brand's visual language, ensuring consistency across all channels and campaigns whilst providing innovative ideas to further push the brand creatively
- Manage all aspects of the creative process to include but not limited to; research, ideation, concept presentation, on set delivery and postproduction
- Creatively problem solve within budgetary constraints without compromising on creative quality
- Partner with the production team to identify best suited collaborators from selecting models, locations, and creative direction to enhance storytelling and brand positioning
- Create, deliver and present briefs to the highest standard whilst staying current with industry trends, competitor campaigns and emerging talents, consistently incorporating fresh and exciting ideas
- Direct and brief collaborators on set to ensure capture is in line with approved creative direction
- Creatively lead the postproduction and cropping processes, and develop and implement style guides
- Manage and prioritise tasks and projects, ensuring deadlines are adhered to and be flexible enough to adapt to changing priorities
- Attend cross-department meetings throughout projects, and develop and maintain relationships with external agencies, photographers, styling, and other freelance collaborators
- Maintain on-the-pulse industry knowledge and a global awareness of trends to build innovative and relevant creative ideas
- Mentoring and supporting junior team members
PERSONAL PROFILE- Extensive creative and on set experience in luxury fashion production and/or design environments, with strong artistic abilities, a keen eye for design and typography, and a clear understanding of current fashion trends and their visual translation.
- Established relationships with creative collaborators and proven ability to build effective partnerships with other teams, including experience working on-set.
- Strong leadership skills that foster positive team dynamics and a supportive environment.
- Excellent communication skills - verbal, written, and visual - with a proven ability to clearly articulate ideas and meet project deadlines.
- Technically proficient in industry-standard software (InDesign, Illustrator, Photoshop, etc.), with strong time management, workflow organization, and scheduling capabilities.
MEASURES OF SUCCESSFOOTERBurberry is an Equal Opportunities Employer and as such, treats all applications equally and recruits purely on the basis of skills and experience.
Posting Notes: United Kingdom || Not Applicable || London || MARKETING || CENTRAL - CREATIVE MEDIA || n/a ||