Area Sales Manager

BMS Engineering Recruitment; Remote; GBP 40,000 - 48,000; Full time

Job summary

A leading UK manufacturer is seeking an Area Sales Manager for UK South to proactively generate new business in security and access control solutions. This role requires at least three years of field sales experience, focusing on building relationships with decision-makers in engineering and facilities management. The package includes a competitive salary and uncapped commission structure. Candidates should have strong organisational skills and a driving license.

Benefits

£10K-15K uncapped OTE

Car allowance (£500 PCM) or fleet car

Monthly bonus structure

Qualifications

• Minimum 3 years of field sales experience in a relevant environment.
• Proven experience in generating new business sales pipeline from scratch.
• Strong organisation and planning skills.

Responsibilities

• Proactively generate new business across your region.
• Manage the full sales cycle with a consultative, technical approach.
• Sell UK-manufactured security and access control products.
• Target FM teams, managers, and procurement.
• Maintain high-volume outreach and structured pipeline management.

Skills

B2B solution lead selling

Field sales experience

Business pipeline generation

Sales pipeline management

Organisational skills

Self-driven and commercially minded

Driving License

Job description

Area Sales Manager – UK South

£40‑48K base + £15K forecasted OTE + car / allowance

Join a leading UK manufacturer breaking new ground

Shape your own region and build long-term growth

The Company

We’re partnering with a well‑established UK manufacturer of security and access control solutions, supplying high‑quality gates, barriers, turnstiles, bollards and service contracts. Their products are trusted across sectors including commercial sites, critical infrastructure, construction, stadiums, and public‑sector environments.

The client has been operating for over 20 years and has a very strong reputation. They have a loyal customer base, a secure foundation to grow and an aspirational leadership team who want to take the company to the next level.

With ongoing expansion and major frameworks developing, the business is now hiring two Area Sales Managers – one covering the Midlands and one covering the South. These are growth roles focused on winning new business and establishing long‑term regional presence.

The Role

This is a proactive, self‑generating sales position suited to someone who thrives on building opportunities from scratch. You’ll be speaking with engineering, FM and security decision‑makers, identifying technical challenges, and positioning tailored solutions.

You’ll cover the UK Midlands territory working remotely and will plan your own schedule. You’ll travel to meet customers that you generate opportunities with and manage the pipeline through to close.

You’ll retain relationships for the future and become the account manager of any accounts that win. With time you’ll build a profitable and successful account patch.

Responsibilities

• Proactively generate new business across your region.
• Manage the full sales cycle with a consultative, technical approach.
• Sell UK‑manufactured security and access control products.
• Target FM teams, security managers, estate managers, engineering managers, regional ops managers and procurement.
• Balance inbound enquiries with telesales, partner referrals and self‑generated prospects.
• Maintain high‑volume outreach and structured pipeline management.

Requirements

• Proven experience in B2B solution lead selling
• Field sales experience (minimum 3 years)
• Ability to generate new business sales pipeline from scratch
• Ability to manage sales pipeline through to close
• Organisation and planning skills
• Persistent, self‑driven, and commercially minded
• Driving License

The Package

• £40‑48K base salary.
• + £10K‑15K OTE (monthly bonus structure) uncapped
• Car allowance (£500 PCM) or fleet car.