Product Marketing Specialist

Shift Technology; Paris; Hybride; EUR 60 000 - 80 000; Plein temps

Résumé du poste

A leading AI firm in the insurance sector is seeking a Product Marketing Specialist to drive product awareness and demand in France and Europe. Responsibilities include crafting compelling storytelling and collaborating with various teams to enhance product positioning. The ideal candidate should have a minimum of 4 years in product marketing within a B2B SaaS environment, excellent communication skills, and fluency in both French and English.

Prestations

Flexible remote and hybrid working options

Competitive salary and variable component

Company equity

Learning and Development opportunities

Generous PTO and paid holidays

Mental health benefits

Paid volunteering days

Qualifications

• 4 years of successful product marketing experience in a B2B SaaS company.
• Strong storytelling with proven writing and presentation building skills.
• Advanced command of French and business fluency in English.
• Able to effectively partner with product management to understand features.
• Strong collaborator with field marketing and sales enablement.
• Knowledge of the insurance / financial services industry.
• Strong project management skills.

Responsabilités

• Drive ongoing awareness building growth and adoption of the products.
• Build relevant thought leadership content for buyer roles.
• Support sales enablement with content such as presentations.
• Act as an enabler to sales campaigns and marketing.
• Gather customer feedback to shape product offerings.
• Track competitive positioning for marketing strategies.

Connaissances

Product marketing

Excellent communication skills

Storytelling

Project management

Knowledge of the insurance industry

Knowledge of AI/analytics

Knowledge of insurance/financial services

Knowledge of AI/analytics

Advanced French proficiency

Business fluency in English

Formation

BA / BS / Equivalent Experience

Description du poste

Shift is the leading AI platform for insurance. Shift combines generative agentic and predictive AI to transform underwriting claims and fraud and risk - driving operational efficiency exceptional customer experiences and measurable business impact. Trusted by the worlds leading insurers Shift delivers AI when and where it matters most at scale and with proven results.

Our culture is built on innovation trust and a drive to transform the insurance industry through our SaaS platform. We come from more than 50 different countries and cultures and together we are creating the future of insurance.

At Shift Product Marketing is the team responsible for the go-to-market strategy of our AI-powered products. Product marketing works across product sales and marketing to ensure that Shifts go-to-market teams have the knowledge and tools required to build pipeline convert leads into opportunities and win customers.

We are hiring a Product Marketing Specialist to drive product awareness understanding and demand in France and Europe. Youll be responsible for creating compelling product storytelling and content - in collaboration with product marketing managers field marketing sales enablement and product management - and developing a deep understanding of the French insurance market to shape product positioning and messaging.

What you'll do...

• Drive ongoing awareness building growth and adoption of the products; including acquisition cross-sell and retention strategies
• Build relevant thought leadership content for buyer roles (e.g. white papers brochures social media Web pages online events)
• Support sales enablement with content such as presentations battlecards and messaging guides
• Act as a critical enabler to sales campaign / field marketing and other go-to-market functions
• Gather voice of customer to gain deep understanding of our customers and product feedback loops for both product and marketing teams
• Track relevant competitive positioning for feedback to product and marketing teams to ensure Shifts unique value proposition

What you bring...

• 4 years of successful product marketing experience in a B2B SaaS company
• Excellent communication skills including oral written and non-verbal; you know how to make complex technical ideas seem simple
• Strong storyteller with proven writing and presentation building skills - willing to sweat the details to get the messaging and positioning right
• Able to effectively partner with product management to understand product and technical features
• Highly agile ability to adapt in a fast paced environment with new and emerging products
• Strong collaborator with field marketing sales enablement and creative teams to produce compelling content and campaign support
• Strong project management; able to organize plan prioritize and meet product marketing deadlines
• Knowledge of the insurance / financial services industry
• Knowledge of the AI / analytics space is preferred
• BA / BS / Equivalent Experience
• Advanced command of French both written and spoken equivalent to a native speaker.
• Business fluency in English - any additional languages a Plus

Interview process

• Talent Acquisition
• Hiring Manager
• Product Marketing stakeholder
• Regional Businessstakeholders

To support our permanent full time employees at every stage of their careers and lives we provide a competitive total rewards and benefits package. Here are the global benefits wed like to highlight :

Benefits

• Flexible remote and hybrid working options
• Competitive Salary and a variable component tied to personal and company performance
• Company equity
• Multiple Learning and Development opportunities including Focus Fridays a half-day each month to focus on learning and personal growth
• Generous PTO and paid holidays
• Mental health benefits
• 2 MAD Days per year (Make A Difference Days for paid volunteering)

Additional benefits may be offered by country - ask your recruiter for more information. Intern and Apprentice position are eligible for some of these benefits - ask your recruiter for more details.

At Shift we strive to be a diverse and inclusive workforce. We welcome applications from and hire people who will contribute to the diversity of our company without regard to race color religion marital status age national or ethnic origin physical or mental disability medical condition pregnancy genetic information gender identity or expression sexual orientation or other non-merit criteria.

Shift Technology is committed to providing reasonable accommodations for qualified individuals with disabilities in our application and employment process. Should you require accommodation please email and we will work with you to meet your accessibility needs.

Please be aware of scammers and only trust correspondence that comes from emails ending in . We will never do initial outreach to you via Whatsapp / Text / SMS never ask for banking information or personal identification numbers (ex. Social Security Number) as part of our recruitment process.

Shift Technology does not accept unsolicited CVs from recruiters or employment agencies in response to the Shift Technology Careers page or a Shift Technology social media post. Any unsolicited CVs including those submitted directly to hiring managers are deemed to be the property of Shift Technology.