Marketing Director – Influencer Products with English, Spanish and French

Babel Profiles; Barcelona; Presencial; EUR 90.000 - 110.000; Jornada completa

Descripción de la vacante

A fast-growing digital marketing startup in Barcelona is seeking a Marketing Director to lead global campaigns and drive their growth. The role includes overseeing high-volume book releases and working with influencers. The ideal candidate has 4–7 years of experience in performance marketing and is fluent in English, French, and Spanish.

Servicios

Competitive salary + performance bonus

50% covered private health insurance

Rapid growth and career opportunities

Formación

• 4–7 years in performance marketing, digital growth, or e-commerce.
• Proven track record in influencer or author-led campaigns.
• Ability to manage high-volume, multi-market launches.

Responsabilidades

• Lead the marketing engine and maximize campaign impact.
• Design and run multi-channel campaigns focused on ROI.
• Oversee ~80 book releases per month with tailored strategies.

Conocimientos

Performance marketing

Digital growth

E-commerce

Influencer marketing

Campaign management

Data analysis

SEO

SEM

Fluent English

Fluent French

Fluent Spanish

Descripción del empleo

Overview

Are you passionate about digital creators, storytelling, and data-driven marketing? Do you thrive on high-energy campaigns and speak English, French, and Spanish fluently? This could be your next big move.

Our client is a fast-growing French-founded startup in Barcelona helping influencers turn their ideas into beautifully designed, best-selling books — supported by powerful multi-channel marketing. With presence in France, Spain, and the UK, they’re now looking for a Marketing Director to scale their international growth

Your Mission

Lead the company’s marketing engine and ensure every launch gets maximum impact. This role combines strategic leadership, hands-on execution, and international growth vision.

• End-to-End Campaigns: Design and run multi-channel campaigns (SEO, SEM, Paid Social, Email, Affiliates), focused on ROI and conversion.
• High-Volume Launches: Oversee ~80 book releases per month across three languages, each requiring tailored strategies.
• Influencer Collaboration: Work directly with authors / influencers to craft authentic campaigns that engage their communities.
• Creative Initiatives: Innovate with pre-sales, exclusives, bundles, and book drops to drive anticipation and sales.
• Data-Driven Growth: Analyze performance, test new approaches, refine what doesn’t work, and scale successful tactics.
• Team Leadership: Guide and mentor a team of 4 / 5 consultants (French & Spanish speakers), ensuring structure, creativity, and accountability.
• Cross-Functional Collaboration: Partner with editorial, design, and business teams for cohesive, impactful launches.
• International Perspective: Adapt campaigns to different languages and markets while maintaining global consistency.

What We’re Looking For

• Experience: 4–7 years in performance marketing, digital growth, or e-commerce (B2C or B2B2C).
• Influencer Marketing: Proven track record in working with creators, influencers, or author-led campaigns.
• Multi-Campaign Management: Ability to manage high-volume, multi-market launches with clarity, speed, and structure.
• Hands-On Leadership: Comfortable leading a team while also rolling up your sleeves to run ads, analyze data, or fine-tune a campaign yourself.
• E-Commerce Mindset: Strong understanding of direct-to-consumer strategies, online sales funnels, and conversion optimization.
• Creative + Analytical Balance: Agile thinker who can combine performance-driven analytics with out-of-the-box campaign ideas.
• Technical Skills: Familiarity with SEO, SEM, paid media, analytics tools, and other marketing platforms.
• International Outlook: Experience working across multiple regions / languages is a plus.
• Full professional level of English, Spanish and French.

What’s On Offer

• Competitive salary + performance bonus.
• 50% covered private health insurance.
• Office-based role in Barcelona (Sarrià).
• Scale-up environment with rapid growth and career opportunities.
• Executive-level influence on company strategy and future.

Our Recruitment Process

• Step 1: Initial Interview with Our Recruiter: We’ll explore your background, motivation, and alignment with the company’s vision.
• Step 2: Final Interview with the Hiring Manager: Discuss the role in depth and share your ideas for success.