Head of Global Marketing Communication

dormakaba Spain; Barcelona; A distancia; EUR 80.000 - 120.000; Jornada completa

Descripción de la vacante

A global access solutions provider seeks a Head of Global Marketing Communication to lead their marketing strategies and digital transformation. This role demands over 10 years of experience and proven leadership capabilities in a B2B environment. Responsibilities include driving marketing strategies for global products and optimizing communication through various channels. This remote position also offers opportunities for significant professional impact and global collaboration.

Servicios

Health insurance

Flexible remuneration

Life insurance

Employee wellness program

Formación

• 10+ years of professional experience in marketing & communications.
• Proven track-record as a manager of a global team.
• Master storyteller with excellent influencing and presentation skills.

Responsabilidades

• Lead marketing communications strategy for global products and solutions.
• Steer the MarCom roadmap execution worldwide.
• Drive digital transformation in MarCom.

Conocimientos

Leadership

Strategic communication

Digital marketing

Project management

Stakeholder engagement

Educación

University degree in relevant field

MBA (preferred)

Herramientas

Marketing software

Social media platforms

Descripción del empleo

Join to apply for the Head of Global Marketing Communication role at dormakaba Spain

Join to apply for the Head of Global Marketing Communication role at dormakaba Spain

We are hiring a Head of Global Marketing Communication to take on a key leadership role in our global marketing communication team. This position has become available due to an internal move. This is a remote role with global responsibility. Travel : Around once per month within Europe.

Key objectives include driving the definition, planning, and execution of our marketing communications strategy; leading marketing communications for our global products, solutions, and services, focusing on key verticals, customer groups, and channels; generating more warm leads for the sales organization; bringing creative thinking into global campaigns; leading a network of local marketing leads by creating a strong community and providing hands-on support and strategic direction.

A job that matters : Your Tasks

• Lead and coordinate marketing communications strategy definition and planning for global products, solutions, and services towards prioritized verticals / channels / customer, in close alignment with Strategic Marketing team, Global Product Management and Regions
• Steer the MarCom roadmap execution worldwide via global and local MarCom teams, and in close coordination with Digital & Social Engagement team, in alignment with dormakaba overarching strategy
• Continuously seek at maximizing MarCom consistency, efficiency and effectiveness across global and local MarCom teams based on the continuous review and improvement of the organizational setup, relevant processes, systems & staff
• Plan and control marketing communications budgets, securing consistency with approved marketing priorities and roadmaps and systematically track impact of activities to evaluate impact and foster optimized return on marketing investment across Group
• Implement and drive customer-centricity as a universal principle applied in every initiative and rebalancing the focus on Verticals & Solutions as well as on Customer Groups & Channel activation while maintaining a leading position as a product specialist
• Ensure consistent Group branding strategy execution through all MarCom activities
• Lead and accelerate digital transformation in MarCom in close alignment with Digital Marketing Technologies and Digital & Social Engagement teams, in order to strengthen our digital presence and ultimately improve reach and quality of our end-to-end customer journey

A n experience that matters : Your Skills

University degree in communications, political science, business economics, marketing or other degree with proven equivalent experience acquired. MBA strongly preferred

10+ years of professional experience in marketing & communications in an international B2B or B2C environment with increasing responsibilities (at least 5+ years of leadership experience)

Proven track-record as a manager of a global team

Both in house and agency experience a plus

Master storyteller and communicator in the digital age, as well as strategic leader

Proven experience driving communications throughout all channels, notably digital and social

Experience in designing & executing 360° Communication Campaign with a strong digital footprint and a reliable track-record in delivering on major KPI’s

Excellent influencing and presentation skills

Familiarity with decentralized matrix organizations and experience in group functions & ability to work effectively with multiple internal & external stakeholders

Competitive, team player, creativity, resilience, cultural sensitivity

A start-up mentality, high sense of urgency with ability to challenge the status quo and drive new ways of managing communications internally and externally

Ability to bring people together to achieve objectives as a team and efficiently delegate part of responsibilities, change management

Strong hands-on mentality and sense of responsibility to drive impact and leave traces

Strong project management skills, including the ability to work independently and to manage team plus multiple ongoing projects

A workplace that matters : Our offering

Health insurance

Flexible remuneration (childcare ticket, transport ticket, restaurant ticket)

Life insurance

Baby basket

dormakaba program takes care of you (employee wellness program)

Why Join Us?

At dormakaba, we shape the future of secure access. As a global leader in access solutions, we offer the stability of a well-established company with the energy of an evolving, innovation-driven environment.

In this role, you’ll have the opportunity to make a global impact, work with diverse teams across markets, and drive strategic change in a collaborative, forward-thinking culture. You’ll be trusted to lead, empowered to innovate, and supported by colleagues who value open communication, shared success, and continuous learning.

Join us and be part of a purpose-driven company that opens doors – for people, for progress, and for your career.

Seniority level

Seniority level

Associate

Employment type

Employment type

Full-time

Job function

Job function

Marketing and Sales

Wholesale Building Materials

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