CRM Marketing Specialist: Data-Driven Campaigns & Analytics

Hybrid; Málaga; Presencial; EUR 30.000 - 40.000; Jornada completa

Descripción de la vacante

A leading marketing company in Andalucía, Málaga is seeking a VIP Marketing Specialist to manage and optimize CRM performance. The ideal candidate will have over a year of experience in CRM and multi-channel marketing, along with strong data interpretation skills. Responsibilities include optimizing customer journeys and collaborating closely with various stakeholders to enhance campaign effectiveness. Competitive salary and opportunities for growth are offered.

Formación

• 1+ years experience in CRM and/or multi-channel marketing.
• Basic knowledge of VIP marketing best practices.
• Ability to present data/results engagingly.
• Advanced knowledge of MS Office software.

Responsabilidades

• Optimize campaigns using A/B testing.
• Analyze and report campaign results.
• Collaborate with the marketing coordinator team.
• Liaise with internal stakeholders to meet deadlines.
• Create and present campaign briefs.
• Monitor and update annual marketing plans.
• Prepare weekly status reports.
• Assist in post-campaign analysis.

Conocimientos

CRM experience

Multi-channel marketing

Data interpretation

Project management

A/B testing

Herramientas

MS Office

PowerPoint

Excel

Descripción del empleo

A leading marketing company in Andalucía, Málaga is seeking a VIP Marketing Specialist to manage and optimize CRM performance. The ideal candidate will have over a year of experience in CRM and multi-channel marketing, along with strong data interpretation skills. Responsibilities include optimizing customer journeys and collaborating closely with various stakeholders to enhance campaign effectiveness. Competitive salary and opportunities for growth are offered.