B2B Marketing Manager

DaoPay; Madrid; Presencial; EUR 40.000 - 60.000; Jornada completa

Descripción de la vacante

A fintech company is seeking a B2B Marketing Manager in Madrid to develop marketing strategies, drive digital growth, and execute on day-to-day tasks. You will shape the marketing direction while managing campaigns and content aligned with strategic goals. Ideal candidates will have 2 to 5 years of B2B marketing experience, hands-on skills with SEO tools, and strong knowledge of Adobe Creative Suite. This role involves working on-site in our central Barcelona office and offers a chance to influence market visibility and growth effectively.

Formación

• 2–5 years of B2B marketing experience, preferably in fintech or tech.
• Strong hands-on skills with SEO tools and Google Analytics.
• Solid knowledge of Adobe Creative Suite.

Responsabilidades

• Develop marketing strategy and execute clear plans.
• Drive digital growth through SEO and performance monitoring.
• Build targeted lead-generation campaigns.

Conocimientos

B2B marketing

SEO tools

Google Analytics

CRM/automation platforms

Adobe Creative Suite

Fluent English

Herramientas

WordPress

Descripción del empleo

DaoPay is expanding and seeks a hands‑on, flexible B2B Marketing Manager who can balance practical execution with strategic development. You will shape our marketing direction while managing day‑to‑day tasks, producing strong visuals, and delivering impact within tight budgets. You are creative, resourceful and able to deliver strong results.

Your Responsibilities

• Develop DaoPay’s marketing strategy and convert it into clear, executable plans.
• Drive digital growth: SEO, website updates, analytics, and performance monitoring.
• Using the latest AI tools on a professional level.
• Build targeted lead‑generation campaigns in collaboration with Sales.
• Create practical content—blogs, social posts, presentations, sales materials—aligned with strategic goals.
• Design campaigns, branding, and digital channels using professional tools.
• Ensure consistent brand positioning across all communication.
• Coordinate external agencies for design, campaigns, and technical tasks.
• Produce compliant, high‑quality materials for commercial and regulatory use.
• Work resourcefully with tight budgets and find creative, cost‑efficient solutions.

What You Bring

• 2–5 years of B2B marketing experience; fintech / tech is a plus.
• Strong hands‑on skills with SEO tools, Google Analytics, CRM / automation platforms, and WordPress.
• Solid knowledge of Adobe Creative Suite.
• Highly flexible, execution‑driven, and comfortable multitasking.
• Practical, problem‑solving mindset with the ability to deliver results with limited resources.
• Fluent English; additional languages are an advantage.
• Willing to work on‑site in our central Barcelona office.

Why DaoPay?

A role where you shape strategy, execute the work yourself, stay flexible, and achieve results even with tight budgets—directly influencing DaoPay’s market visibility and growth.