(Senior) User Acquisition Manager / Performance Marketing Manager (f/m/x)

exmox GmbH; Hamburg; Hybrid; Vertraulich; Vollzeit

Zusammenfassung

A leading marketing firm in Hamburg is seeking a (Senior) User Acquisition / Performance Marketing Manager to drive campaign performance and user growth. The ideal candidate has over 5 years of experience in performance marketing, ideally within mobile gaming, and strong analytical skills. In this role, you will work collaboratively in a flexible hybrid model, leading creative acquisition strategies while optimizing campaigns across major platforms. Expect 30 days of vacation, professional development support, and a vibrant workplace culture.

Leistungen

30 days of paid vacation

Public transportation tickets

Annual education budget of €1,500

Workation opportunities

Access to gyms and spas

Monthly team lunches

Flexible working hours

Discounts for major brands

Diverse cultural environment

Socializing area for relaxing

Qualifikationen

• 5+ years of experience in performance marketing, preferably in mobile gaming.
• Experience managing ads in US and Tier1 markets.
• Strong analytical and strategic mindset.

Aufgaben

• Plan and optimize user acquisition campaigns across platforms.
• Analyze and report on campaign metrics and performance.
• Collaborate with advertising partners and cross-functional teams.

Kenntnisse

Performance marketing

Data analysis

Creative marketing

A/B testing

Mobile app affinity

English fluency

German knowledge

Ausbildung

University degree in Marketing, Analytics, or Business

Tools

Google Ads

Facebook Ads

TikTok Ads

Unity

IronSource

Liftoff

Jobbeschreibung

Your mission

We’re looking for a (Senior) User Acquisition / Performance Marketing Manager to join exmox and help shape our growth. Bring your creativity and expertise to make a real impact on user acquisition and business results, while working in a collaborative, data-driven environment.

What You’ll Do:

• Plan, execute, and optimize user acquisition campaigns across performance platforms, including Google Ads, Facebook, IronSource, Unity, Liftoff, and others.
• Analyze data and optimize campaign performance towards Return on Ad Spend (ROAS)
• Monitor key metrics, adjust strategies, and make data-driven decisions to improve results.
• Drive A/B testing in order to improve UA performance
• Track and report key metrics regularly.
• Build and maintain strong relationships with advertising partners.
• Collaborate cross-functionally to develop and implement innovative user acquisition strategies.
• You proactively stay up-to-date on industry trends, best practices.

Your profile

• Have a university degree in Marketing, Analytics, Business or a similar qualification.
• Bring 5+ years of relevant experience in performance marketing, and experience in the mobile gaming industry is a plus.
• You have experience in managing Google Ads, Facebook Ads, TikTok, SDK video networks (Applovin, Unity, Ironsource) in US and main Tier1 markets.
• You are creative-minded: you don’t need to design, but you “get” the creative side of marketing.
• Strong analytical skills and a strategic, data-driven mindset.
• Eager to learn, grow, and thrive in a dynamic environment.
• You are dedicated, adaptable, and an excellent communicator with colleagues and stakeholders.
• Fluent in English; knowledge of German is very welcome (other languages are a plus).
• You have a high affinity for mobile apps and a genuine enthusiasm for games.

Why us?

• Work-Life Balance: 30 days of paid vacation.
• Commuter Benefits: Public transportation tickets provided.
• Professional Development: Annual education budget of €1,500.
• Workation Opportunities: Combine work and vacation annually.
• Wellpass: Access to over 7,000 gyms and spas in Germany through Wellpass.
• Catering: Monthly team lunches, daily fruits, vegetables, and a variety of beverages.
• Flexibility: Flexible working hours and hybrid work model.
• Corporate Benefits: Exclusive discounts for major brands and platforms.
• Diversity: Join an international team with diverse cultural backgrounds.
• Fun and Games: Socializing area for relaxing activities during the workday.

Please note: this is not a remote only position, we offer you a flexible hybrid model here in Hamburg, Germany - working from home on Mondays & Fridays, coming to the office on Tuesday, Wednesday & Thursday! :)