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A leading marketing company in Berlin is looking for a Team Lead to manage SEA campaigns. This role combines leadership with active campaign management, focusing on performance and quality improvement. The ideal candidate has experience in digital marketing, strong analytical skills, and is fluent in both German and English. Join us to shape the future of paid marketing while coaching a talented team.
We’re looking for a hands-on and strategic Team Lead to drive our SEA efforts and lead a small, high-performing team of SEA Managers. This role is central to our paid marketing success—balancing leadership with active involvement in managing paid search.
You’ll be responsible for ensuring exceptional quality, improving processes, and scaling performance while fostering a culture of growth and accountability within your team. You’ll work closely with Vertical Managers and other stakeholders to align paid search strategies with broader business goals.
This role offers the perfect blend of leadership and operational ownership—you’ll be coaching your team and shaping their development, while staying deeply engaged in the day-to-day details that drive measurable results.
Experienced in digital performance marketing, managing and scaling SEA campaigns with a focus on ROI
Experience leading small teams with emphasis on accountability and growth
Strong analytical skills and hands-on use of Google Ads Editor and Excel/Sheets
Skilled at managing own accounts and supporting team with data-driven insights
Collaborative, working closely with other teams
Fluent in German and English, confidently able to align and challenge stakeholders
Proactive, results-driven, and able to work independently
Creative problem solver with out-of-the-box thinking
Open to giving and receiving feedback, maintaining high standards
Lead, coach and support a small team of SEA Managers with a focus on feedback, professional growth and clear processes
Manage your own SEA accounts alongside team leadership, ensuring high-quality campaign execution and performance
Prioritize and delegate tasks clearly to ensure accountability, clarity of ownership and timely delivery.
Oversee day-to-day performance and scaling of paid search campaigns on Google and Bing.
Improve processes and templates for efficient, scalable SEA operations.
Track and report campaign results using tools like SEMrush, Qlik Sense and Excel
Quickly resolve performance issues or escalate to maintain stable campaigns.
Identify growth opportunities and test new strategies to improve ROI
Collaborate closely with our Vertical Managers to align marketing with business needs
Stay up to date with SEA trends, tools and best practices—and bring them into the team