Product Marketing Manager (m/f/d)

DataGuard; Berlin, München; Hybrid; EUR 60.000 - 80.000; Vollzeit

Zusammenfassung

A leading security and compliance tech firm in Berlin seeks a Product Marketing Manager to drive strategy and messaging in a dynamic team. The ideal candidate has 3+ years of experience in B2B SaaS, strong storytelling skills, and a track record of organic growth. Enjoy a purpose-driven company with flexible work arrangements and growth opportunities.

Leistungen

Flexible working hours

Personal training budget

Health and family support benefits

Qualifikationen

• 3+ years of experience in product marketing, ideally within the B2B SaaS tech industry.
• Strong understanding of sales processes and customer journeys.
• Proven track record of driving organic growth.

Aufgaben

• Establish and maintain compelling value propositions and supporting materials.
• Collaborate with cross-functional teams for GTM campaigns.
• Produce customer marketing assets to highlight product success stories.

Kenntnisse

Product marketing experience

B2B SaaS expertise

Sales process understanding

Storytelling and content creation

Native English proficiency

Jobbeschreibung

YOUR JOB

Are you ready to make an impact in product marketing? As our Product Marketing Manager, you’ll shape messaging, drive strategy, and collaborate with a dynamic, international team to deliver innovative campaigns and customer-focused initiatives. Equipped with the tools, support, and freedom to own your work, you’ll be at the forefront of the rapidly expanding security and compliance market. Become the champion of our innovative multi-suite hybrid software solution—join us today!

WE PROTECT THE PEOPLE BEHIND THE DATA

We are a fast-growing security and compliance tech company with a clear purpose: we protect the people behind the data. With over 250 team members worldwide and with offices in Munich, Berlin, London, Vienna and Stockholm we help more than 4,000 global customers get certified fast and build a strong and scalable risk posture. With AI-powered automation, self-serve capabilities and additional tailored expert advice, we offer our customers a seamless security and compliance experience to stay ahead of the rapidly evolving security landscape and challenges like the surge in cyber-attacks.

WHAT YOU'LL BE DOING

• You establish and maintain compelling value propositions with supporting materials like website content, demos, 2-pagers, and thought leadership.
• You collaborate with cross-functional teams to ensure GTM campaigns are leveraging the latest product value propositions and messaging.
• You produce customer marketing assets such as case studies and video testimonials to highlight product success stories.
• You engage with customers to understand their pain points, needs, and use cases, leveraging these insights to create impactful customer marketing assets and collateral such as case studies and video testimonials that showcase product success stories.
• You conduct detailed competitive and market analyses for product segments, guiding the product roadmap and creating sales-focused battlecards.
• You develop, maintain, and deliver sales enablement content and tools to empower the sales team.
• You work across departments to drive product-led growth through product trials and user-focused onboarding experiences.

WHAT YOU'LL GET IN RETURN

• The freedom, trust, and tools to do what you love and make an impact in a purpose-driven company, committed to doing genuine good in the digital world.
• Enjoy a high degree of flexibility with tailored working hours, choice of work location, and benefits that support your lifestyle, health, and family needs.
• Join a secure, future-focused role in a dynamic scale-up positioned to make a major impact in the rapidly expanding Security & Compliance market.
• Grow along expert or leadership paths with support from employee accelerator programs, bi-annual feedback cycles, and a personal training budget.
• Work in an environment that values autonomy, rapid decision-making, a flat hierarchy, and collaborative, eye-level communication to keep things moving forward.

THE QUALITIES YOU'LL NEED FOR A SUCCESSFUL CAREER AT DATAGUARD

• 3+ years of experience in product marketing, ideally within the B2B SaaS tech industry.
• Strong understanding of sales processes, conversion points, customer journeys, and pipeline generation.
• Proven track record of driving organic growth and contributing to pipeline development.
• Expertise in developing and executing go-to-market (GTM) strategies and plans.
• Exceptional storytelling, content creation, and presentation skills, with the ability to captivate and engage audiences.
• Native English proficiency.
• Experience in the security, privacy, and compliance sector a plus.
• Familiarity with product-led growth strategies and practices a plus.

Kindly include a sample of your product marketing work as part of your application.

LAST BUT NOT LEAST. FROM THE BOTTOM OF OUR HEARTS:

No matter your origin, ethnicity, gender identity, religion or individual requirements; at DataGuard, all that counts is the person you are. As Guards and Guardettes, we are united not only by our dedication, but also by our shared belief in our purpose: Protect the people behind the data. Convince us with your personality and your skills – and together we will make great things happen. We are looking forward to meeting you!

#LI-DNI