Principal Product Manager – Data & Analytics - Zalando Marketing Services (all genders)

Zalando GmbH; Berlin; Hybrid; EUR 80.000 - 120.000; Vollzeit

Zusammenfassung

A leading e-commerce platform in Berlin is looking for a Principal Product Manager to shape the future of data insights for marketing services. The ideal candidate will have 8+ years of product management experience and a passion for data-driven decision making. This role involves collaboration with data teams to enhance campaign performance reporting and develop reliable data solutions. Opportunities for hybrid work and competitive benefits are available.

Leistungen

Employee shares program

40% off fashion and beauty products

27 days of vacation

Mental health support and coaching

Work from abroad

Qualifikationen

• Experience in data products, analytics platforms, or advertising technology.
• Ability to work with data engineering teams.
• Understanding of data architecture and privacy regulations.

Aufgaben

• Own performance reporting across marketing interfaces.
• Drive collaboration with data teams for insights.
• Champion cross-domain integration for reliable platforms.

Kenntnisse

Data analysis

SQL proficiency

Product management

Cross-functional collaboration

Ausbildung

8+ years product management experience

Tools

Analytics tools

Jobbeschreibung

As a Principal Product Manager in Zalando Marketing Services (ZMS), you will shape the future of data and insights for Europe’s leading fashion & lifestyle advertising platform. You will own the partner-facing value proposition for campaign performance reporting and actionable insights, ensuring that brands of all sizes can easily measure, understand, and improve the impact of their advertising on Zalando.

You will operate in one of Europe’s largest retail media datasets, working across billions of campaign events and customer interactions. This role has a strong focus on collaborating with data engineering and analytics teams: you will be a key stakeholder in driving discussions on data architecture, modeling, pipelines, and tooling, ensuring that the foundations for campaign measurement and insights are robust, scalable, and future-proof.

The Data PM will identify the problems and opportunities of partner data consumers (external) and internal Zalando consumers (internal), working with cross-functional domain experts to frame the right problems, connect them with related opportunities across product domains, and design solutions that are scalable and extensible. A critical focus is to move away from bespoke, single-use solutions and towards reusable, modular data products—what we call “Functional Datasets.”

By building flexible data infrastructure and tools, the Data PM ensures that solutions are adaptable to diverse needs, evolve with changing requirements, and maximize resource efficiency. This approach not only fosters innovation and collaboration but also provides consistent and reliable access to insights, enabling both partners and internal teams to make better decisions.

INCLUSIVE BY DESIGN

At Zalando, our vision is to be the leading pan-European ecosystem for fashion and lifestyle e-commerce - one that is inclusive by design. We only assess candidates based on qualifications, merit, and business needs. We welcome applications from people of all gender identities, sexual orientations, personal expressions, racial identities, ethnicities, religious beliefs, and disability statuses. We only want to know why you’re great for this role, so please avoid including your picture, age, and marital status in your CV as well.

We want to provide you with a great candidate experience. Please feel free to inform us of any accommodations you may need, so we can best support and assist you throughout the hiring process.

WHAT WE’D LOVE YOU TO DO (AND LOVE DOING)

Own campaign performance reporting across ZMS’s partner-facing interfaces and direct data-sharing solutions, making insights accessible for users with varying levels of data literacy and marketing expertise.

Turn data into action by evolving reporting from static metrics into recommendations, optimisation levers, and self-service capabilities that help partners improve live campaigns and design stronger future ones.

Lead collaboration with data teams, driving discussions with data engineers, data scientists, and analysts, aligning priorities to modernise data pipelines, accelerate implementation of new tracking concepts, support new ad formats, and enable measurement of emerging KPIs.

Strengthen data foundations by working with engineering partners to evolve data warehouses, APIs, and tooling to support ever-growing requirements for surfacing data and insights quickly, accurately, and at scale.

Drive governance and consistency by aligning KPI definitions, data quality standards, and reporting frameworks across internal and external consumers, ensuring trust in the numbers.

Champion cross-domain integration by identifying opportunities to connect datasets and create shared, reliable platforms that power multiple features across ZMS products.

You have 8+ years of product management experience, with significant expertise in data products, analytics platforms, or advertising technology.

You are hands-on with data analysis — proficient in SQL and analytics tools to independently investigate datasets, uncover insights, and generate data-backed product recommendations.

You bring deep experience collaborating with data engineering teams — comfortable challenging assumptions, aligning roadmaps, and jointly defining solutions that balance technical feasibility with partner value.

You understand data architecture, pipelines, quality, governance, privacy regulations, APIs, and warehouses, and can negotiate trade-offs between business needs and engineering realities.

You thrive in environments with competing demands, turning complex and fragmented requirements into scalable, reusable solutions, and have a proven track record of leading cross-functional, multi-domain initiatives that align product, engineering, and commercial teams to deliver end-to-end outcomes.

You are passionate about data-driven decision making, and want to define how Zalando empowers its partners through insights and measurement. A passion for retail media or advertising is a big bonus.

OUR OFFER

Zalando provides a range of benefits, here’s an overview of what you can expect. Ask your Talent Acquisition Partner to learn more about what we offer.

Employee shares program

40% off fashion and beauty products sold and shipped by Zalando, 30% off Lounge by Zalando, discounts from external partners

2 paid volunteering days a year

Hybrid working model with up to 60% remote per week, actual practice is up to each team to best support their collaboration

Work from abroad for up to 30 working days a year

27 days of vacation a year to start for full-time employees

Relocation assistance available (subject to prior agreement)

Family services, including counseling and support

Health and wellbeing options (including Wellhub, formerly Gympass)

Mental health support and coaching available

Drive your development through our training platform and biannual peer-to-peer review

ABOUT ZMS

Zalando Marketing Services (ZMS) is the 360° marketing unit for Zalando's brand partners. We offer a diverse product suite that spans multiple marketing channels, enabling brands to achieve their advertising objectives in the digital space based on deep consumer insights and a unique fashion, beauty, sports and designer context.

Please note that all applications from this job page must be completed using the online form - we do not accept applications via e-mail. Once reviewed, our recruiters will contact applicants via an official Zalando email address (@zalando.de).

In some cases we also work with a selection of headhunters and agencies to fill specific roles. Please note that neither Zalando nor our recruiting partners will ask for any kind of payment to apply for a job or attend an interview.

If you have any questions about our recruitment process, please take a look at our FAQ page.

About Zalando

It’s the perfect time to join Zalando on our journey to build the leading pan-European ecosystem for fashion and lifestyle e-commerce. Help us offer an inspiring and quality multi-brand shopping experience for fashion and lifestyle products to about 52 million active customers in 26 markets. Or be part of our logistic infrastructure, software or service capabilities to help brands and retailers run and scale their entire e-commerce business, on or off Zalando. Join our Zalando ecosystem, to enable positive change for the fashion and lifestyle industry.