Performance Marketing Manager (F/M/D)

Valuedesk GmbH; Bielefeld; Hybrid; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

An innovative SaaS company in Bielefeld seeks a Performance Marketing Manager to boost lead generation through performance marketing channels like LinkedIn and SEA. The ideal candidate has at least 3 years of experience in performance marketing, a strong background in SEO/SEA, and is fluent in German and English. This role offers a hybrid working model, flexible hours, and a competitive salary based on experience.

Leistungen

Hybrid working model

Flexible working hours

Learning and development program

Attractive employee referral program

Company pension plan

Public transport job ticket

Business bike leasing

Qualifikationen

• At least 3 years of experience in performance marketing.
• Expert in content creation and SEO/SEA.
• Structured and organized to manage multiple projects.

Aufgaben

• Take responsibility for performance marketing channels including LinkedIn and SEA.
• Improve lead quality through optimization strategies.
• Run data-driven campaigns to generate high-quality leads.
• Create qualified content for social media and blogs.
• Analyze performance of campaigns to improve user experience.

Kenntnisse

Content creation

SEO

LinkedIn expertise

Google Ads proficiency

Data-driven analysis

CRM experience

Project management

Team collaboration

German language skills

English language skills

Ausbildung

Degree/Training in Business Administration or Online Marketing

Tools

Adobe Creative Cloud

Google Analytics

Webflow

Jira

HubSpot

Jobbeschreibung

Are you looking for the next step in your career with an innovative and growing SaaS company that offers plenty of room for self-development? Then join our team and help us boost our performance!
As a Performance Marketing Manager (f/m/d), you will be our magnet for inbound leads. You will take charge of performance marketing, focusing equally on content creation and optimizing our SEO/SEA strategies. Generating high-quality leads will be your main goal, driving our marketing to the next level.

Who You Are:

• You have a degree or training in Business Administration, Online Marketing, or a comparable field
• You have at least 3 years of experience in performance marketing, ideally in the B2B SaaS or tech environment
• You are an expert in content creation and SEO/SEA, and know how to create content that consistently generates leads
• You are highly experienced with LinkedIn and Google Ads and are open to exploring new platforms
• You are data-driven and enjoy analyzing campaigns and optimizing them based on KPIs to continuously achieve better results
• You have experience with CRM and email marketing, ideally using HubSpot or similar tools
• You are structured and organized, able to manage multiple projects simultaneously and prioritize effectively
• You are familiar with tools like Adobe Creative Cloud, Google Analytics, Webflow, and Jira and use them efficiently
• You are a team player, hands-on, bring fresh ideas, and are passionate about exploring new approaches
• You have excellent German and English language skills, both written and spoken

Our Stack:

#be human - what your colleagues say:

What You Will Do:

• You will take responsibility for our performance marketing channels (LinkedIn, SEA, Display) and build them up
• You will continuously improve the quality and quantity of our leads — from keyword optimization and conversion rate optimization to creating and optimizing landing pages
• You will run data-driven campaigns to maximize visibility and generate high-quality leads
• You will plan and create qualified content for various formats (social media, website, blog, whitepapers) that resonates with our target audience and contributes to lead generation
• You will analyze the performance of our website and campaigns, utilizing A/B tests to continually improve user experience and conversion rates
• You will analyze our customer lifecycle and, together with the sales team, develop an effective lead funnel that converts users into leads
• You will explore new channels, plan exciting events, and implement new projects successfully, always aiming to deliver high-quality results

Our Product:

Our Benefits:

• Hybrid working model with an office-first approach (60/40) after the onboarding phase
• Flexible working hours that support a healthy work–life balance
• Freedom to choose your preferred work device (macOS or Windows)
• Mentoring and support from competent, experienced colleagues
• A generous learning and development program
• Attractive employee referral program
• Competitive salary, based on your experience and qualifications
• Company pension plan
• A centrally located office in Bielefeld’s historic city center
• Public transport job ticket
• Business bike leasing options
• The opportunity to work remotely from abroad (workation)

#More than fun - Zeitlose Mehrwerte:

#The little but important extra - Unsere Benefits: