Paid Traffic Manager (mwd)

Zippo GmbH; Düsseldorf; Vor Ort; EUR 50.000 - 55.000; Vollzeit

Zusammenfassung

A dynamic marketing firm is seeking a Paid Traffic Manager in Düsseldorf to lead paid online marketing campaigns. Responsibilities include strategy development, campaign management across various platforms, and team collaboration to enhance performance. Candidates should have a degree in Digital Marketing or related fields, at least 2 years of relevant experience, and fluency in German and English. The position offers flexible working hours and an attractive benefits package.

Leistungen

Tailored professional development opportunities

Flexible working hours

32 vacation days per year

Attractive benefits package

Qualifikationen

• Minimum 2 years of experience in paid advertising.
• Self-motivated, organized, and a team player.

Aufgaben

• Develop strategy to improve revenue and traffic to EU websites.
• Plan launch and manage paid campaigns across platforms.
• Monitor performance and optimize campaigns based on metrics.
• Manage advertising budgets for efficient allocation.
• Create performance reports with actionable insights.
• Collaborate with internal teams and external partners.
• Conduct A/B testing and drive conversion rate optimization.

Kenntnisse

Google Ads

Meta Business Manager

Analytical mindset

Fluent in German

Fluent in English

Ausbildung

Degree in Digital Marketing, Communications, Business or related field

Tools

Google Analytics

Google Tag Manager

Jobbeschreibung

As a Paid Traffic Manager you will be responsible for the strategic planning execution and optimization of our paid online marketing campaigns. Your goal is to maximize reach and conversions through data-driven advertising strategies

Tasks

• Develop strategy how to improve revenue and traffic to the EU subs 9 websites (Germany UK France Netherlands Spain Belgium Austria Poland Ireland) support EMEA distributors
• Plan launch and manage paid campaigns across platforms (Google Ads Meta Ads LinkedIn TikTok etc.) current main markets : UK Germany France Spain Austria
• Monitor performance and continuously optimize campaigns based on key metrics
• Manage advertising budgets and ensure efficient allocation
• Create performance reports and derive actionable insights
• Collaborate with internal teams (Marketing Ecom Sales) and external partners (Agencies for Content and Consulting)
• Conduct A / B testing and drive conversion rate optimization

Requirements

• Degree in Digital Marketing Communications Business or a related field
• Minimum 2 years of experience in paid advertising
• Strong expertise in Google Ads Meta Business Manager and other ad platforms
• Analytical mindset and data-driven approach
• Experience with tracking tools (Google Analytics Tag Manager etc.)
• Self-motivated organized and a team player
• Fluent in German and English

Benefits

• A responsible role with room for creativity and initiative
• Flat hierarchies and fast decision-making processes
• Tailored professional development opportunities
• Flexible working hours and one day of mobile working per week
• 32 vacation days per year
• Attractive benefits package (e.g. company pension scheme job ticket or parking space subsidized lunch employee discounts)

Key Skills

Children Activity,Customer Service,B2C,Ale,JavaScript,Asic

Employment Type : Employee

Experience : years

Vacancy : 1

Yearly Salary Salary : 50000 - 55000