Marketing Lead (w/m)

Smartivate; Karlsruhe; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A leading company in the IT sector is seeking a Marketing Lead to develop and execute digital marketing strategies aimed at driving sales and increasing website traffic. The ideal candidate will have strong communication skills, be commercially aware, and have relevant experience in the B-to-B environment. This role offers a creative work environment and opportunities for personal and professional growth.

Leistungen

Creative work environment

Promotion of career goals and skills

Short decision-making paths

Qualifikationen

• Relevant experience in B-to-B environment, preferably in IT.
• Good command of German and English in speaking and writing.

Aufgaben

• Initiate and execute a digital marketing strategy for market entry.
• Create content for web articles, social media, and marketing campaigns.
• Manage SEO, SEM, and SEA campaigns.

Kenntnisse

Communication

Negotiation

Strategic Thinking

Ausbildung

Bachelor/Master in Marketing/Sales

Jobbeschreibung

As a Marketing lead at Smartivate, you will become an integral member of the 6-person team generating leads, creating content which in turn increases traffic on the website

• As a marketing strategist you will initiate and execute a digital marketing strategy for our market entry to drive sales
• You will create attractive, best in class content for our web articles, influencer content for social media, and marketing campaigns to drive adoption of new products
• You will manage SEO, SEM and SEA-Campaigns
• Establishing first contacts with the potential clients
• Representing Smartivate at conventions and trade fairs

Your profile

• You have good communication, Influencing and interpersonal skills
• You have commercial awareness, negotiation skills and the ability to think strategically
• Possess relevant experience in the B-to-B environment (IT industry preferred)
• You have completed a Bachelor/Master with knowledge of mrketing/sales
• Good command over German and English both in speaking and writing

We offer

• Opportunity to think and act big, exercising continuous innovation and thoughtful experimentation
• Creative work environment and short decision-making paths
• Promotion of personal and professional career goals and skills
• A team of young, enthusiastic and nice colleagues with whom you can have a nice chat after work (if you feel like it)
• If you aren’t afraid to try new things, if you believe human insights, strategic rigor, creative craft, and brilliant execution matter, join us!