German speaking Market Research Facilitator - FMCG

YunoJuno; Remote; EUR 40.000 - 60.000; Teilzeit

Zusammenfassung

A market research consultancy is seeking a Market Research Facilitator to support a client research project in the FMCG sector. The role requires fluency in German to conduct interviews with trade market customers, facilitating discussions on perceptions and trends in the food and drinks categories. Candidates should have strong FMCG experience and excellent communication skills. The role is remote and expected to last 2-3 weeks.

Qualifikationen

• Fluent in German and proficient in English.
• Strong experience in FMCG-related roles.
• Previous experience in conducting interviews or customer insights research.

Aufgaben

• Conduct structured and semi-structured interviews with trade customers.
• Facilitate discussions to explore customer perceptions and market trends.
• Capture qualitative insights and summarize findings for client decision-making.
• Collaborate with project management and insights teams.

Kenntnisse

Fluent in German

Experience in FMCG

Excellent communication skills

Experience conducting interviews

Strong facilitation skills

Jobbeschreibung

Market Research Facilitator (FMCG – Drinks & Food)

Start date : ASAP

Duration : 2-3 weeks

Location : Remote

Please note - Must be fluent in German

Overview

We are seeking an experienced Market Research Facilitator based in Germany, who is fluent in the local language. The facilitator will support a research project for our client, Refresco, by conducting in-depth interviews with trade market customers to gather valuable insights into the drinks and food sector.

Key Responsibilities

• Conduct structured and semi-structured interviews with trade customers and key stakeholders within the FMCG (Fast-Moving Consumer Goods) sector.
• Facilitate discussions to explore customer perceptions, sales dynamics, and market trends in the drinks and food categories.
• Accurately capture qualitative insights and summarise findings to support the client’s market understanding and decision-making.
• Collaborate closely with the project management and insights teams to ensure consistency and high-quality data collection.
• Maintain confidentiality and adhere to ethical standards throughout the research process.

Requirements

• Fluent in German and proficient in English.
• Strong experience in FMCG, ideally within sales, marketing, or market research roles.
• Previous experience conducting interviews, focus groups, or customer insights research is highly desirable.
• Excellent communication, interpersonal, and facilitation skills.
• Ability to work independently and meet project deadlines.
• Previous experience with Aldi or Lidl is highly desirable.

Kantar have a briefing recording to send that we have already had with a few facilitators from other markets. The facilitators will need to send out an email template in local language to the customers and work with the manager to book in research sessions.